SEOUL COMMERCIAL AREA

을지로3가역 발달상권

중구을지로동· Area 254,774 m² · Area code 3120031 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

인테리어 2025 Q4 · Seoul data

Estimated sales (quarter)₩28.9M▼ -29.3% YoY
Stores9▼ -10.0% YoY
Sales per store₩3.2M▼ -21.4% YoY

Reading this area Estimated sales fell 29.3% from a year earlier and stores fell 10.0%. Sales per store are down 21.4%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -34.3%
Stores▼ -10.0%
Sales per store▼ -26.9%
Market size
Estimated sales (quarter)
₩28.9M
vs 2024Q4
-29.3%
Estimated transactions
664
Per-store economics
Estimated sales per store
₩3.2M
vs a year ago
-21.4%
Per transaction
₩44K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩25.2M – ₩603M
20212022202320242025
₩44M₩28.9M
Stores9 – 12
20212022202320242025
109
Sales per store₩2.8M – ₩54.8M
20212022202320242025
₩4.4M₩3.2M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -29.3%, stores YoY -10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-10.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩92.2M₩28.9M
Stores 2024 Q1 → 2025 Q4
119
Sales per store 2024 Q1 → 2025 Q4
₩8.4M₩3.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1435%
  • 14–1732%
  • 17–2119%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s26%
  • 50s0%
  • 60+74%
Weekday / weekend
  • Weekday62%
  • Weekend38%
Day of week
  • Mon62%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri0%
  • Sat28%
  • Sun10%
Gender
  • Male84%
  • Female16%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩28.9M-29.3%9-10.0%₩3.2M-21.4%000%Shrinking
2025Q3₩42M-30.0%9-10.0%₩4.7M-22.3%000%Shrinking
2025Q2₩35.2M-24.4%9-18.2%₩3.9M-7.6%000%Shrinking
2025Q1₩25.2M-72.7%9-18.2%₩2.8M-66.6%010%Shrinking
2024Q4₩40.9M-16.8%10-16.7%₩4.1M-0.2%000%Shrinking
2024Q3₩60M-26.0%10-16.7%₩6M-11.1%010%Shrinking
2024Q2₩46.5M+25.9%11-8.3%₩4.2M+37.3%000%Mixed
2024Q1₩92.2M+52.7%11-8.3%₩8.4M+66.6%010%Mixed
2023Q4₩49.2M+4.0%120.0%₩4.1M+4.0%000%Growing
2023Q3₩81.1M-6.0%120.0%₩6.8M-6.0%000%Mixed
2023Q2₩37M-59.0%12+9.1%₩3.1M-62.5%000%Possible crowding
2023Q1₩60.4M-90.0%12+9.1%₩5M-90.8%000%Possible crowding
2022Q4₩47.3M+52.4%12+9.1%₩3.9M+39.7%000%Growing
2022Q3₩86.2M+69.9%12+9.1%₩7.2M+55.7%100%Growing
2022Q2₩90.3M+37.2%110.0%₩8.2M+37.2%000%Growing
2022Q1₩603M+1269.8%11+10.0%₩54.8M+1145.2%000%Growing
2021Q4₩31.1M11₩2.8M000%
2021Q3₩50.8M11₩4.6M000%
2021Q2₩65.8M11₩6M100%
2021Q1₩44M10₩4.4M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.