SEOUL COMMERCIAL AREA

연신내역 발달상권

은평구불광1동· Area 134,415 m² · Area code 3120090 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,267.6M▲ +3.5% YoY
Stores34▼ -8.1% YoY
Sales per store₩96.1M▲ +12.6% YoY

Reading this area Against a year earlier, estimated sales +3.5%, stores -8.1% and sales per store +12.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +25.9%
Stores▼ -12.8%
Sales per store▲ +44.4%
Market size
Estimated sales (quarter)
₩3,267.6M
vs 2024Q4
+3.5%
Estimated transactions
98,723
Per-store economics
Estimated sales per store
₩96.1M
vs a year ago
+12.6%
Per transaction
₩33K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,502.5M – ₩3,332.7M
20212022202320242025
₩2,594.8M₩3,267.6M
Stores34 – 42
20212022202320242025
3934
Sales per store₩62.2M – ₩96.1M
20212022202320242025
₩66.5M₩96.1M
Openings0 – 4
20212022202320242025
10
Closings0 – 6
20212022202320242025
13
Franchise share18% – 29%
20212022202320242025
18%29%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +3.5%, stores YoY -8.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
34
vs a year ago
-8.1%
Franchise share
29% (10/34)
Movement
Openings (rate)
0 (0%)
Closings (rate)
3 (7%)
Net store change
−3
Estimated sales 2024 Q1 → 2025 Q4
₩2,963M₩3,267.6M
Stores 2024 Q1 → 2025 Q4
4234
Sales per store 2024 Q1 → 2025 Q4
₩70.5M₩96.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–113%
  • 11–1421%
  • 14–1715%
  • 17–2147%
  • 21–2412%
Age
  • 10s1%
  • 20s11%
  • 30s20%
  • 40s20%
  • 50s23%
  • 60+25%
Weekday / weekend
  • Weekday66%
  • Weekend34%
Day of week
  • Mon10%
  • Tue13%
  • Wed14%
  • Thu13%
  • Fri16%
  • Sat19%
  • Sun14%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,267.6M+3.5%34-8.1%₩96.1M+12.6%0329%Mixed
2025Q3₩3,109.1M+6.1%37-7.5%₩84M+14.7%0027%Mixed
2025Q2₩3,332.7M+9.3%37-11.9%₩90.1M+24.1%2227%Mixed
2025Q1₩3,294.1M+11.2%37-11.9%₩89M+26.2%4227%Mixed
2024Q4₩3,158M+5.3%37-7.5%₩85.4M+13.9%1322%Mixed
2024Q3₩2,929.4M+6.2%40-4.8%₩73.2M+11.6%3618%Mixed
2024Q2₩3,048.3M+6.0%42+2.4%₩72.6M+3.4%1119%Growing
2024Q1₩2,963M+4.0%42+5.0%₩70.5M-0.9%4219%Mixed
2023Q4₩2,998.7M+14.7%40-4.8%₩75M+20.5%0220%Mixed
2023Q3₩2,757.4M+10.2%42+10.5%₩65.7M-0.3%2119%Mixed
2023Q2₩2,876.9M-0.4%41+10.8%₩70.2M-10.1%1020%Possible crowding
2023Q1₩2,848.2M+11.5%40+11.1%₩71.2M+0.4%0220%Mixed
2022Q4₩2,613.3M-7.2%42+10.5%₩62.2M-16.1%4019%Possible crowding
2022Q3₩2,502.5M-6.4%38-2.6%₩65.9M-4.0%1021%Mixed
2022Q2₩2,889.2M-3.5%37-7.5%₩78.1M+4.3%1022%Shrinking
2022Q1₩2,553.3M-1.6%36-7.7%₩70.9M+6.6%0222%Possible recovery
2021Q4₩2,817.2M38₩74.1M0121%
2021Q3₩2,674.7M39₩68.6M0121%
2021Q2₩2,994.6M40₩74.9M3120%
2021Q1₩2,594.8M39₩66.5M1118%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.