SEOUL COMMERCIAL AREA

연신내역 발달상권

은평구불광1동· Area 134,415 m² · Area code 3120090 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩13,847.1M▲ +9.5% YoY
Stores45▲ +4.7% YoY
Sales per store₩307.7M▲ +4.7% YoY

Reading this area Estimated sales rose 9.5% from a year earlier while stores were up 4.7%, so sales per store also rose 4.7%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +38.6%
Stores▲ +15.4%
Sales per store▲ +20.1%
Market size
Estimated sales (quarter)
₩13,847.1M
vs 2024Q4
+9.5%
Estimated transactions
234,368
Per-store economics
Estimated sales per store
₩307.7M
vs a year ago
+4.7%
Per transaction
₩59K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩9,991.1M – ₩13,847.1M
20212022202320242025
₩9,991.1M₩13,847.1M
Stores39 – 46
20212022202320242025
3945
Sales per store₩256.2M – ₩325.6M
20212022202320242025
₩256.2M₩307.7M
Openings0 – 2
20212022202320242025
10
Closings0 – 1
20212022202320242025
11
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +9.5%, stores YoY +4.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
45
vs a year ago
+4.7%
Franchise share
0% (0/45)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩12,876.6M₩13,847.1M
Stores 2024 Q1 → 2025 Q4
4345
Sales per store 2024 Q1 → 2025 Q4
₩299.5M₩307.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1119%
  • 11–1431%
  • 14–1732%
  • 17–2117%
  • 21–240%
Age
  • 10s0%
  • 20s12%
  • 30s23%
  • 40s18%
  • 50s24%
  • 60+23%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon18%
  • Tue16%
  • Wed15%
  • Thu14%
  • Fri20%
  • Sat16%
  • Sun1%
Gender
  • Male30%
  • Female70%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩13,847.1M+9.5%45+4.7%₩307.7M+4.7%010%Growing
2025Q3₩13,264.7M+6.4%46+7.0%₩288.4M-0.5%200%Mixed
2025Q2₩12,566.4M+0.7%44+2.3%₩285.6M-1.6%000%Mixed
2025Q1₩12,390.2M-3.8%44+2.3%₩281.6M-6.0%100%Mixed
2024Q4₩12,642.4M-1.1%43+2.4%₩294M-3.4%000%Mixed
2024Q3₩12,467.4M-2.4%43+2.4%₩289.9M-4.6%110%Mixed
2024Q2₩12,477.9M-5.7%43+4.9%₩290.2M-10.0%000%Possible crowding
2024Q1₩12,876.6M-3.5%43+4.9%₩299.5M-8.0%100%Possible crowding
2023Q4₩12,778.3M+1.0%42+5.0%₩304.2M-3.9%110%Possible crowding
2023Q3₩12,768.8M+1.9%42+5.0%₩304M-3.0%100%Mixed
2023Q2₩13,226.6M+8.3%41+2.5%₩322.6M+5.7%000%Growing
2023Q1₩13,347.9M+19.1%410.0%₩325.6M+19.1%100%Growing
2022Q4₩12,657.9M+10.1%400.0%₩316.4M+10.1%000%Growing
2022Q3₩12,534.8M+18.6%400.0%₩313.4M+18.6%000%Growing
2022Q2₩12,208.4M+18.6%400.0%₩305.2M+18.6%010%Growing
2022Q1₩11,207M+12.2%41+5.1%₩273.3M+6.7%100%Growing
2021Q4₩11,500.9M40₩287.5M000%
2021Q3₩10,566.6M40₩264.2M000%
2021Q2₩10,291.4M40₩257.3M100%
2021Q1₩9,991.1M39₩256.2M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.