SEOUL COMMERCIAL AREA

연신내역 발달상권

은평구불광1동· Area 134,415 m² · Area code 3120090 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩69.9M▼ -12.5% YoY
Stores2±0.0% YoY
Sales per store₩34.9M▼ -12.5% YoY

Reading this area Against a year earlier, estimated sales -12.5%, stores 0.0% and sales per store -12.5% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -50.3%
Stores▼ -33.3%
Sales per store▼ -25.4%
Market size
Estimated sales (quarter)
₩69.9M
vs 2024Q4
-12.5%
Estimated transactions
3,008
Per-store economics
Estimated sales per store
₩34.9M
vs a year ago
-12.5%
Per transaction
₩23K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩69.9M – ₩143.7M
20212022202320242025
₩140.5M₩69.9M
Stores2 – 3
20212022202320242025
32
Sales per store₩34.9M – ₩71.9M
20212022202320242025
₩46.8M₩34.9M
Openings0 – 1
20212022202320242025
10
Closings0 – 3
20212022202320242025
00
Franchise share150% – 200%
20212022202320242025
167%200%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -12.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
2
vs a year ago
0.0%
Franchise share
200% (4/2)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩94.4M₩69.9M
Stores 2024 Q1 → 2025 Q4
22
Sales per store 2024 Q1 → 2025 Q4
₩47.2M₩34.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–069%
  • 06–110%
  • 11–143%
  • 14–174%
  • 17–2154%
  • 21–2430%
Age
  • 10s1%
  • 20s8%
  • 30s16%
  • 40s17%
  • 50s30%
  • 60+29%
Weekday / weekend
  • Weekday64%
  • Weekend36%
Day of week
  • Mon11%
  • Tue9%
  • Wed14%
  • Thu14%
  • Fri15%
  • Sat20%
  • Sun16%
Gender
  • Male64%
  • Female36%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩69.9M-12.5%20.0%₩34.9M-12.5%00200%Mixed
2025Q3₩96.4M-1.8%20.0%₩48.2M-1.8%00200%Mixed
2025Q2₩86.6M-21.1%20.0%₩43.3M-21.1%00200%Mixed
2025Q1₩74.9M-20.7%20.0%₩37.4M-20.7%00200%Mixed
2024Q4₩79.9M-17.9%20.0%₩39.9M-17.9%00200%Mixed
2024Q3₩98.1M-3.3%20.0%₩49.1M-3.3%10200%Mixed
2024Q2₩109.7M-7.4%20.0%₩54.9M-7.4%00150%Mixed
2024Q1₩94.4M-20.5%20.0%₩47.2M-20.5%00150%Mixed
2023Q4₩97.2M-20.1%20.0%₩48.6M-20.1%00150%Mixed
2023Q3₩101.4M-17.5%20.0%₩50.7M-17.5%00150%Mixed
2023Q2₩118.6M-7.8%20.0%₩59.3M-7.8%00150%Mixed
2023Q1₩118.8M+18.5%20.0%₩59.4M+18.5%00150%Growing
2022Q4₩121.7M+1.4%20.0%₩60.8M+1.4%00150%Mixed
2022Q3₩122.9M-14.5%20.0%₩61.5M-14.5%00150%Mixed
2022Q2₩128.6M-9.7%20.0%₩64.3M-9.7%00150%Mixed
2022Q1₩100.3M-28.6%2-33.3%₩50.1M+7.0%00150%Shrinking
2021Q4₩120M2₩60M00150%
2021Q3₩143.7M2₩71.9M00150%
2021Q2₩142.5M2₩71.2M03150%
2021Q1₩140.5M3₩46.8M10167%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.