SEOUL COMMERCIAL AREA

역삼역 발달상권

강남구역삼1동· Area 562,807 m² · Area code 3120197 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,043.3M▼ -45.5% YoY
Stores21±0.0% YoY
Sales per store₩49.7M▼ -45.5% YoY

Reading this area Against a year earlier, estimated sales -45.5%, stores 0.0% and sales per store -45.5% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -54.9%
Stores▼ -4.5%
Sales per store▼ -52.8%
Market size
Estimated sales (quarter)
₩1,043.3M
vs 2024Q4
-45.5%
Estimated transactions
52,620
Per-store economics
Estimated sales per store
₩49.7M
vs a year ago
-45.5%
Per transaction
₩20K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,043.3M – ₩3,101.4M
20212022202320242025
₩2,313.2M₩1,043.3M
Stores20 – 23
20212022202320242025
2221
Sales per store₩49.7M – ₩141M
20212022202320242025
₩105.1M₩49.7M
Openings0 – 1
20212022202320242025
10
Closings0 – 2
20212022202320242025
10
Franchise share9% – 10%
20212022202320242025
9%10%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -45.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
21
vs a year ago
0.0%
Franchise share
10% (2/21)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,848.4M₩1,043.3M
Stores 2024 Q1 → 2025 Q4
2121
Sales per store 2024 Q1 → 2025 Q4
₩88M₩49.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1453%
  • 14–1726%
  • 17–2114%
  • 21–241%
Age
  • 10s0%
  • 20s15%
  • 30s38%
  • 40s20%
  • 50s15%
  • 60+12%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon15%
  • Tue22%
  • Wed12%
  • Thu14%
  • Fri17%
  • Sat11%
  • Sun9%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,043.3M-45.5%210.0%₩49.7M-45.5%0010%Mixed
2025Q3₩1,730.2M-9.6%210.0%₩82.4M-9.6%0010%Mixed
2025Q2₩1,722.3M+4.3%210.0%₩82M+4.3%0010%Growing
2025Q1₩1,662.8M-10.0%210.0%₩79.2M-10.0%0010%Mixed
2024Q4₩1,913.6M+2.2%210.0%₩91.1M+2.2%0010%Mixed
2024Q3₩1,914.8M-4.7%210.0%₩91.2M-4.7%0010%Mixed
2024Q2₩1,651.4M-20.4%21+5.0%₩78.6M-24.2%0010%Possible crowding
2024Q1₩1,848.4M-9.0%210.0%₩88M-9.0%0010%Mixed
2023Q4₩1,872.8M-12.3%21-4.5%₩89.2M-8.1%0010%Shrinking
2023Q3₩2,009.8M-6.8%21-8.7%₩95.7M+2.1%1010%Shrinking
2023Q2₩2,074.7M-30.8%20-9.1%₩103.7M-23.9%0110%Shrinking
2023Q1₩2,031M-23.0%21-4.5%₩96.7M-19.3%0110%Shrinking
2022Q4₩2,134.7M-31.2%220.0%₩97M-31.2%019%Mixed
2022Q3₩2,156.6M-17.3%23+9.5%₩93.8M-24.5%109%Possible crowding
2022Q2₩2,997M+6.8%22+4.8%₩136.2M+1.9%009%Mixed
2022Q1₩2,636.2M+14.0%220.0%₩119.8M+14.0%009%Growing
2021Q4₩3,101.4M22₩141M109%
2021Q3₩2,609M21₩124.2M0010%
2021Q2₩2,806.2M21₩133.6M1210%
2021Q1₩2,313.2M22₩105.1M119%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.