SEOUL COMMERCIAL AREA

역삼역 발달상권

강남구역삼1동· Area 562,807 m² · Area code 3120197 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

조명용품 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores47▼ -9.6% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q2 → 2024 Q4
Estimated sales▼ -24.8%
Stores▲ +6.1%
Sales per store▼ -29.1%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩12K – ₩434.7M
20212022202320242025
Stores47 – 55
20212022202320242025
4847
Sales per store₩229 – ₩7.9M
20212022202320242025
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
21
Franchise share4% – 4%
20212022202320242025
4%4%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -9.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
47
vs a year ago
-9.6%
Franchise share
4% (2/47)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
5547
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–11100%
  • 11–140%
  • 14–170%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s0%
  • 50s0%
  • 60+100%
Weekday / weekend
  • Weekday58%
  • Weekend42%
Day of week
  • Mon0%
  • Tue0%
  • Wed58%
  • Thu0%
  • Fri0%
  • Sat42%
  • Sun0%
Gender
  • Male100%
  • Female0%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q447-9.6%014%
2025Q348-9.4%024%
2025Q251-7.3%004%
2025Q151-7.3%014%
2024Q4₩14M-96.8%52-5.5%₩269K-96.6%014%Shrinking
2024Q353-1.9%024%
2024Q2₩11.7M55+1.9%₩212K004%
2024Q155+3.8%004%
2023Q4₩434.7M+3728286.9%55+7.8%₩7.9M+3457131.5%214%Growing
2023Q354+5.9%004%
2023Q254+5.9%104%
2023Q153+6.0%204%
2022Q4₩12K51+4.1%₩229004%
2022Q351+2.0%114%
2022Q251+4.1%104%
2022Q150+4.2%104%
2021Q449124%
2021Q350104%
2021Q2₩18.6M49₩380K104%
2021Q148024%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.