SEOUL COMMERCIAL AREA

도곡1동 발달상권

강남구역삼1동· Area 169,293 m² · Area code 3120201 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩114.5M▲ +7.4% YoY
Stores5▲ +25.0% YoY
Sales per store₩22.9M▼ -14.1% YoY

Reading this area Estimated sales rose 7.4% from a year earlier, but stores rose 25.0%. The market grew, yet stores grew faster, so sales per store fell 14.1%. (descriptive pattern: Competition inflow)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -23.5%
Stores±0.0%
Sales per store▼ -23.5%
Market size
Estimated sales (quarter)
₩114.5M
vs 2024Q4
+7.4%
Estimated transactions
11,652
Per-store economics
Estimated sales per store
₩22.9M
vs a year ago
-14.1%
Per transaction
₩10K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩49.7M – ₩175.8M
20212022202320242025
₩149.6M₩114.5M
Stores3 – 6
20212022202320242025
55
Sales per store₩12.4M – ₩52.7M
20212022202320242025
₩29.9M₩22.9M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share0% – 20%
20212022202320242025
20%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +7.4%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+25.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩158M₩114.5M
Stores 2024 Q1 → 2025 Q4
35
Sales per store 2024 Q1 → 2025 Q4
₩52.7M₩22.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1112%
  • 11–1437%
  • 14–1714%
  • 17–2133%
  • 21–245%
Age
  • 10s2%
  • 20s11%
  • 30s28%
  • 40s29%
  • 50s20%
  • 60+10%
Weekday / weekend
  • Weekday79%
  • Weekend21%
Day of week
  • Mon14%
  • Tue16%
  • Wed18%
  • Thu17%
  • Fri15%
  • Sat12%
  • Sun9%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩114.5M+7.4%5+25.0%₩22.9M-14.1%000%Competition inflow
2025Q3₩111.8M+125.1%5+25.0%₩22.4M+80.1%100%Growing
2025Q2₩91.5M-26.9%40.0%₩22.9M-26.9%000%Mixed
2025Q1₩91.8M-41.9%30.0%₩30.6M-41.9%010%Mixed
2024Q4₩106.6M+6.3%4+33.3%₩26.6M-20.3%000%Competition inflow
2024Q3₩49.7M-51.3%4+33.3%₩12.4M-63.5%110%Possible crowding
2024Q2₩125.2M+20.9%40.0%₩31.3M+20.9%100%Growing
2024Q1₩158M+17.4%3-25.0%₩52.7M+56.6%000%Mixed
2023Q4₩100.3M-39.8%3-25.0%₩33.4M-19.7%000%Shrinking
2023Q3₩102M-42.0%3-25.0%₩34M-22.7%010%Shrinking
2023Q2₩103.6M-28.4%4-20.0%₩25.9M-10.5%000%Shrinking
2023Q1₩134.6M+41.2%4-20.0%₩33.6M+76.5%000%Mixed
2022Q4₩166.6M+18.2%4-33.3%₩41.6M+77.3%000%Mixed
2022Q3₩175.8M+13.8%4-33.3%₩44M+70.7%010%Mixed
2022Q2₩144.7M-10.1%5-16.7%₩28.9M+7.9%000%Shrinking
2022Q1₩95.3M-36.3%50.0%₩19.1M-36.3%010%Mixed
2021Q4₩140.9M6₩23.5M010%
2021Q3₩154.5M6₩25.7M0017%
2021Q2₩160.9M6₩26.8M1017%
2021Q1₩149.6M5₩29.9M1020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.