SEOUL COMMERCIAL AREA

도곡1동 Developed area

Gangnam-gu (강남구) 역삼1동· Area 169,293 m² · Area code 3120201 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,618.9M▲ +42.6% YoY
Stores8±0.0% YoY
Sales per store₩202.4M▲ +42.6% YoY

Reading this area Estimated sales rose 42.6% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 42.6%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +193.8%
Stores▲ +14.3%
Sales per store▲ +157.1%
Market size
Estimated sales (quarter)
₩1,618.9M
vs 2024Q4
+42.6%
Estimated transactions
25,867
Per-store economics
Estimated sales per store
₩202.4M
vs a year ago
+42.6%
Per transaction
₩63K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩551M – ₩1,618.9M
20212022202320242025
₩551M₩1,618.9M
Stores7 – 8
20212022202320242025
78
Sales per store₩78.7M – ₩202.4M
20212022202320242025
₩78.7M₩202.4M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +42.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
0.0%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,011.5M₩1,618.9M
Stores 2024 Q1 → 2025 Q4
88
Sales per store 2024 Q1 → 2025 Q4
₩126.4M₩202.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1121%
  • 11–1436%
  • 14–1732%
  • 17–2111%
  • 21–240%
Age
  • 10s0%
  • 20s6%
  • 30s13%
  • 40s34%
  • 50s24%
  • 60+22%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon21%
  • Tue22%
  • Wed18%
  • Thu7%
  • Fri19%
  • Sat13%
  • Sun0%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,618.9M+42.6%80.0%₩202.4M+42.6%000%Sales↑ · Stores→ · Per store↑
2025Q3₩829.8M-16.4%80.0%₩103.7M-16.4%000%Sales↓ · Stores→ · Per store↓
2025Q2₩830.9M-15.1%80.0%₩103.9M-15.1%000%Sales↓ · Stores→ · Per store↓
2025Q1₩958.8M-5.2%80.0%₩119.9M-5.2%000%Sales↓ · Stores→ · Per store↓
2024Q4₩1,134.9M-1.7%80.0%₩141.9M-1.7%000%Sales→ · Stores→ · Per store→
2024Q3₩992.5M+10.2%80.0%₩124.1M+10.2%000%Sales↑ · Stores→ · Per store↑
2024Q2₩978.2M+3.0%80.0%₩122.3M+3.0%000%Sales→ · Stores→ · Per store→
2024Q1₩1,011.5M+13.7%80.0%₩126.4M+13.7%000%Sales↑ · Stores→ · Per store↑
2023Q4₩1,154.8M+35.6%8+14.3%₩144.3M+18.6%000%Sales↑ · Stores↑ · Per store↑
2023Q3₩900.5M+20.8%8+14.3%₩112.6M+5.7%000%Sales↑ · Stores↑ · Per store↑
2023Q2₩950M+41.9%8+14.3%₩118.8M+24.2%000%Sales↑ · Stores↑ · Per store↑
2023Q1₩889.9M+58.5%8+14.3%₩111.2M+38.7%100%Sales↑ · Stores↑ · Per store↑
2022Q4₩851.6M+24.7%70.0%₩121.7M+24.7%000%Sales↑ · Stores→ · Per store↑
2022Q3₩745.5M+30.4%70.0%₩106.5M+30.4%110%Sales↑ · Stores→ · Per store↑
2022Q2₩669.4M+7.5%70.0%₩95.6M+7.5%000%Sales↑ · Stores→ · Per store↑
2022Q1₩561.3M+1.9%70.0%₩80.2M+1.9%000%Sales→ · Stores→ · Per store→
2021Q4₩683M7₩97.6M000%
2021Q3₩571.9M7₩81.7M000%
2021Q2₩622.5M7₩88.9M000%
2021Q1₩551M7₩78.7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.