SEOUL COMMERCIAL AREA

방이동먹자골목 발달상권

송파구방이2동· Area 146,694 m² · Area code 3120229 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩980.3M▲ +45.7% YoY
Stores8▲ +33.3% YoY
Sales per store₩122.5M▲ +9.3% YoY

Reading this area Estimated sales rose 45.7% from a year earlier while stores were up 33.3%, so sales per store also rose 9.3%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +172.8%
Stores▼ -20.0%
Sales per store▲ +241.0%
Market size
Estimated sales (quarter)
₩980.3M
vs 2024Q4
+45.7%
Estimated transactions
63,178
Per-store economics
Estimated sales per store
₩122.5M
vs a year ago
+9.3%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩247.2M – ₩980.3M
20212022202320242025
₩359.4M₩980.3M
Stores5 – 10
20212022202320242025
108
Sales per store₩24.7M – ₩150.3M
20212022202320242025
₩35.9M₩122.5M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +45.7%, stores YoY +33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+33.3%
Franchise share
0% (0/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩562M₩980.3M
Stores 2024 Q1 → 2025 Q4
68
Sales per store 2024 Q1 → 2025 Q4
₩93.7M₩122.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1121%
  • 11–1432%
  • 14–1721%
  • 17–2120%
  • 21–245%
Age
  • 10s0%
  • 20s13%
  • 30s57%
  • 40s14%
  • 50s9%
  • 60+7%
Weekday / weekend
  • Weekday82%
  • Weekend18%
Day of week
  • Mon29%
  • Tue11%
  • Wed13%
  • Thu15%
  • Fri14%
  • Sat12%
  • Sun6%
Gender
  • Male43%
  • Female57%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩980.3M+45.7%8+33.3%₩122.5M+9.3%000%Growing
2025Q3₩768.2M+20.3%8+33.3%₩96M-9.8%000%Competition inflow
2025Q2₩730.4M+26.8%8+60.0%₩91.3M-20.8%100%Competition inflow
2025Q1₩654.5M+16.5%7+16.7%₩93.5M-0.2%100%Mixed
2024Q4₩672.7M+1.8%60.0%₩112.1M+1.8%000%Mixed
2024Q3₩638.8M-15.0%6+20.0%₩106.5M-29.2%210%Possible crowding
2024Q2₩576.2M-15.1%5-16.7%₩115.2M+1.9%010%Shrinking
2024Q1₩562M-19.0%60.0%₩93.7M-19.0%000%Mixed
2023Q4₩660.6M+61.4%6-25.0%₩110.1M+115.3%100%Mixed
2023Q3₩751.3M+76.9%5-50.0%₩150.3M+253.8%010%Mixed
2023Q2₩678.7M+174.6%6-40.0%₩113.1M+357.7%110%Mixed
2023Q1₩694.1M+33.6%6-40.0%₩115.7M+122.6%020%Mixed
2022Q4₩409.2M-9.1%8-20.0%₩51.1M+13.6%020%Shrinking
2022Q3₩424.7M-8.9%100.0%₩42.5M-8.9%110%Mixed
2022Q2₩247.2M-38.3%100.0%₩24.7M-38.3%000%Mixed
2022Q1₩519.6M+44.6%100.0%₩52M+44.6%000%Growing
2021Q4₩450.4M10₩45M000%
2021Q3₩466.2M10₩46.6M000%
2021Q2₩400.4M10₩40M000%
2021Q1₩359.4M10₩35.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.