SEOUL COMMERCIAL AREA

몽촌토성역 발달상권

송파구방이2동· Area 115,003 m² · Area code 3120233 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩174.8M▼ -26.1% YoY
Stores6±0.0% YoY
Sales per store₩29.1M▼ -26.1% YoY

Reading this area Against a year earlier, estimated sales -26.1%, stores 0.0% and sales per store -26.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -68.8%
Stores±0.0%
Sales per store▼ -68.8%
Market size
Estimated sales (quarter)
₩174.8M
vs 2024Q4
-26.1%
Estimated transactions
1,273
Per-store economics
Estimated sales per store
₩29.1M
vs a year ago
-26.1%
Per transaction
₩137K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩84M – ₩687.7M
20212022202320242025
₩559.4M₩174.8M
Stores6 – 8
20212022202320242025
66
Sales per store₩14M – ₩114.6M
20212022202320242025
₩93.2M₩29.1M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -26.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
0% (0/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩340.4M₩174.8M
Stores 2024 Q1 → 2025 Q4
66
Sales per store 2024 Q1 → 2025 Q4
₩56.7M₩29.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1139%
  • 11–1425%
  • 14–1721%
  • 17–2116%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s2%
  • 40s19%
  • 50s13%
  • 60+65%
Weekday / weekend
  • Weekday93%
  • Weekend7%
Day of week
  • Mon40%
  • Tue18%
  • Wed18%
  • Thu4%
  • Fri13%
  • Sat7%
  • Sun0%
Gender
  • Male17%
  • Female83%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩174.8M-26.1%60.0%₩29.1M-26.1%000%Mixed
2025Q3₩170.6M-31.4%60.0%₩28.4M-31.4%000%Mixed
2025Q2₩179.1M-18.6%60.0%₩29.8M-18.6%000%Mixed
2025Q1₩190.4M-44.1%60.0%₩31.7M-44.1%000%Mixed
2024Q4₩236.6M-54.7%6-14.3%₩39.4M-47.1%000%Shrinking
2024Q3₩248.5M+4.6%60.0%₩41.4M+4.6%000%Growing
2024Q2₩219.9M-6.2%60.0%₩36.6M-6.2%000%Mixed
2024Q1₩340.4M+56.4%60.0%₩56.7M+56.4%010%Growing
2023Q4₩521.8M+233.2%7+16.7%₩74.5M+185.6%100%Growing
2023Q3₩237.6M+182.8%60.0%₩39.6M+182.8%000%Growing
2023Q2₩234.4M+21.2%60.0%₩39.1M+21.2%000%Growing
2023Q1₩217.7M-49.4%6-25.0%₩36.3M-32.5%000%Shrinking
2022Q4₩156.6M-70.9%60.0%₩26.1M-70.9%000%Mixed
2022Q3₩84M-87.1%60.0%₩14M-87.1%000%Mixed
2022Q2₩193.3M-71.9%60.0%₩32.2M-71.9%020%Mixed
2022Q1₩429.9M-23.2%8+33.3%₩53.7M-42.4%200%Possible crowding
2021Q4₩537.8M6₩89.6M000%
2021Q3₩652.5M6₩108.7M000%
2021Q2₩687.7M6₩114.6M000%
2021Q1₩559.4M6₩93.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.