SEOUL COMMERCIAL AREA

쌍문시장(쌍문역골목시장) 전통시장

도봉구쌍문3동· Area 108,994 m² · Area code 3130146 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

화초 2025 Q4 · Seoul data

Estimated sales (quarter)₩27.3M▲ +14.1% YoY
Stores3▼ -25.0% YoY
Sales per store₩9.1M▲ +52.1% YoY

Reading this area Against a year earlier, estimated sales +14.1%, stores -25.0% and sales per store +52.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -4.2%
Stores±0.0%
Sales per store▼ -4.2%
Market size
Estimated sales (quarter)
₩27.3M
vs 2024Q4
+14.1%
Estimated transactions
914
Per-store economics
Estimated sales per store
₩9.1M
vs a year ago
+52.1%
Per transaction
₩30K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩18.1M – ₩132.7M
20212022202320242025
₩28.5M₩27.3M
Stores3 – 4
20212022202320242025
33
Sales per store₩6M – ₩44.2M
20212022202320242025
₩9.5M₩9.1M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +14.1%, stores YoY -25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
-25.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩84.6M₩27.3M
Stores 2024 Q1 → 2025 Q4
43
Sales per store 2024 Q1 → 2025 Q4
₩21.2M₩9.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1420%
  • 14–1726%
  • 17–2143%
  • 21–241%
Age
  • 10s2%
  • 20s6%
  • 30s24%
  • 40s13%
  • 50s34%
  • 60+21%
Weekday / weekend
  • Weekday76%
  • Weekend24%
Day of week
  • Mon13%
  • Tue8%
  • Wed18%
  • Thu13%
  • Fri23%
  • Sat20%
  • Sun4%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩27.3M+14.1%3-25.0%₩9.1M+52.1%000%Mixed
2025Q3₩18.1M-74.5%3-25.0%₩6M-66.1%000%Shrinking
2025Q2₩62.2M+9.2%3-25.0%₩20.7M+45.7%000%Mixed
2025Q1₩35.3M-58.3%3-25.0%₩11.8M-44.4%010%Shrinking
2024Q4₩23.9M-12.7%40.0%₩6M-12.7%000%Mixed
2024Q3₩71.3M+173.9%40.0%₩17.8M+173.9%000%Growing
2024Q2₩56.9M+5.4%40.0%₩14.2M+5.4%000%Growing
2024Q1₩84.6M-9.7%40.0%₩21.2M-9.7%000%Mixed
2023Q4₩27.4M-24.2%4+33.3%₩6.8M-43.1%000%Possible crowding
2023Q3₩26M-12.6%4+33.3%₩6.5M-34.5%000%Possible crowding
2023Q2₩54M-46.2%4+33.3%₩13.5M-59.6%000%Possible crowding
2023Q1₩93.7M+61.0%4+33.3%₩23.4M+20.7%100%Growing
2022Q4₩36.1M-4.9%30.0%₩12M-4.9%000%Mixed
2022Q3₩29.8M+35.2%30.0%₩9.9M+35.2%000%Growing
2022Q2₩100.3M-24.4%30.0%₩33.4M-24.4%000%Mixed
2022Q1₩58.2M+104.6%30.0%₩19.4M+104.6%000%Growing
2021Q4₩38M3₩12.7M000%
2021Q3₩22M3₩7.3M000%
2021Q2₩132.7M3₩44.2M000%
2021Q1₩28.5M3₩9.5M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.