SEOUL COMMERCIAL AREA

상암동상점가 Traditional market

Mapo-gu (마포구) 상암동· Area 127,514 m² · Area code 3130183 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,964.5M▲ +4.0% YoY
Stores30▼ -16.7% YoY
Sales per store₩65.5M▲ +24.8% YoY

Reading this area Against a year earlier, estimated sales +4.0%, stores -16.7% and sales per store +24.8% do not read in one direction. (vs a year earlier: Sales↑ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +8.7%
Stores±0.0%
Sales per store▲ +8.7%
Market size
Estimated sales (quarter)
₩1,964.5M
vs 2024Q4
+4.0%
Estimated transactions
27,267
Per-store economics
Estimated sales per store
₩65.5M
vs a year ago
+24.8%
Per transaction
₩72K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,417.3M – ₩2,336.3M
20212022202320242025
₩1,807.6M₩1,964.5M
Stores30 – 36
20212022202320242025
3030
Sales per store₩40.5M – ₩68.7M
20212022202320242025
₩60.3M₩65.5M
Openings0 – 4
20212022202320242025
11
Closings0 – 3
20212022202320242025
01
Franchise share0% – 13%
20212022202320242025
0%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +4.0%, stores YoY -16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
30
vs a year ago
-16.7%
Franchise share
13% (4/30)
Movement
Openings (rate)
1 (3%)
Closings (rate)
1 (3%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,863.8M₩1,964.5M
Stores 2024 Q1 → 2025 Q4
3630
Sales per store 2024 Q1 → 2025 Q4
₩51.8M₩65.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–065%
  • 06–110%
  • 11–1425%
  • 14–172%
  • 17–2137%
  • 21–2431%
Age
  • 10s0%
  • 20s17%
  • 30s34%
  • 40s22%
  • 50s20%
  • 60+8%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon15%
  • Tue15%
  • Wed18%
  • Thu21%
  • Fri18%
  • Sat12%
  • Sun2%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩1,964.5M+4.0%30-16.7%₩65.5M+24.8%1113%Sales↑ · Stores↓ · Per store↑
2025Q3₩1,837.1M+15.3%31-13.9%₩59.3M+33.9%0310%Sales↑ · Stores↓ · Per store↑
2025Q2₩1,446.4M-17.5%33-5.7%₩43.8M-12.5%0212%Sales↓ · Stores↓ · Per store↓
2025Q1₩1,417.3M-24.0%35-2.8%₩40.5M-21.8%0111%Sales↓ · Stores→ · Per store↓
2024Q4₩1,889.7M+1.5%36+9.1%₩52.5M-7.0%2211%Sales→ · Stores↑ · Per store↓
2024Q3₩1,592.9M-12.4%36+9.1%₩44.2M-19.7%2011%Sales↓ · Stores↑ · Per store↓
2024Q2₩1,753.3M-18.3%35+2.9%₩50.1M-20.7%239%Sales↓ · Stores→ · Per store↓
2024Q1₩1,863.8M-14.3%36+5.9%₩51.8M-19.1%418%Sales↓ · Stores↑ · Per store↓
2023Q4₩1,861.9M-20.3%33-2.9%₩56.4M-17.9%429%Sales↓ · Stores→ · Per store↓
2023Q3₩1,819.1M-12.2%330.0%₩55.1M-12.2%023%Sales↓ · Stores→ · Per store↓
2023Q2₩2,147.1M+3.7%34+3.0%₩63.1M+0.7%116%Sales↑ · Stores↑ · Per store→
2023Q1₩2,175.2M+32.9%34+3.0%₩64M+29.0%116%Sales↑ · Stores↑ · Per store↑
2022Q4₩2,336.3M+8.7%34+6.3%₩68.7M+2.3%216%Sales↑ · Stores↑ · Per store→
2022Q3₩2,071.9M+40.6%33+6.5%₩62.8M+32.1%326%Sales↑ · Stores↑ · Per store↑
2022Q2₩2,070M+6.3%33+6.5%₩62.7M-0.2%003%Sales↑ · Stores↑ · Per store→
2022Q1₩1,636.3M-9.5%33+10.0%₩49.6M-17.7%313%Sales↓ · Stores↑ · Per store↓
2021Q4₩2,149M32₩67.2M320%
2021Q3₩1,473.6M31₩47.5M000%
2021Q2₩1,948.2M31₩62.8M210%
2021Q1₩1,807.6M30₩60.3M100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.