SEOUL COMMERCIAL AREA

망원시장 전통시장

마포구망원1동· Area 42,916 m² · Area code 3130186 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩92.6M▲ +0.8% YoY
Stores7▼ -12.5% YoY
Sales per store₩13.2M▲ +15.2% YoY

Reading this area Stores fell 12.5% from a year earlier while estimated sales held at +0.8%, so sales per store rose 15.2%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +267.3%
Stores▲ +40.0%
Sales per store▲ +162.4%
Market size
Estimated sales (quarter)
₩92.6M
vs 2024Q4
+0.8%
Estimated transactions
8,380
Per-store economics
Estimated sales per store
₩13.2M
vs a year ago
+15.2%
Per transaction
₩11K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩21.5M – ₩92.6M
20212022202320242025
₩25.2M₩92.6M
Stores5 – 10
20212022202320242025
57
Sales per store₩3.1M – ₩13.2M
20212022202320242025
₩5M₩13.2M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share11% – 43%
20212022202320242025
20%43%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +0.8%, stores YoY -12.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
-12.5%
Franchise share
43% (3/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩44.4M₩92.6M
Stores 2024 Q1 → 2025 Q4
97
Sales per store 2024 Q1 → 2025 Q4
₩4.9M₩13.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–114%
  • 11–1421%
  • 14–1735%
  • 17–2128%
  • 21–2413%
Age
  • 10s1%
  • 20s42%
  • 30s36%
  • 40s10%
  • 50s8%
  • 60+2%
Weekday / weekend
  • Weekday57%
  • Weekend43%
Day of week
  • Mon4%
  • Tue9%
  • Wed14%
  • Thu12%
  • Fri18%
  • Sat21%
  • Sun22%
Gender
  • Male36%
  • Female64%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩92.6M+0.8%7-12.5%₩13.2M+15.2%0043%Possible recovery
2025Q3₩89.1M-1.1%7-22.2%₩12.7M+27.1%1143%Possible recovery
2025Q2₩61.3M+29.5%7-30.0%₩8.8M+85.0%0043%Mixed
2025Q1₩36.1M-18.7%7-22.2%₩5.2M+4.5%0143%Shrinking
2024Q4₩91.8M+100.7%8-20.0%₩11.5M+150.9%0138%Mixed
2024Q3₩90.1M+189.7%9-10.0%₩10M+221.9%0133%Mixed
2024Q2₩47.4M+21.5%10+11.1%₩4.7M+9.3%1030%Growing
2024Q1₩44.4M+11.7%9+12.5%₩4.9M-0.7%1133%Mixed
2023Q4₩45.7M+1.3%10+25.0%₩4.6M-19.0%0020%Possible crowding
2023Q3₩31.1M+8.5%10+25.0%₩3.1M-13.2%3120%Competition inflow
2023Q2₩39M+81.3%9+80.0%₩4.3M+0.7%2111%Mixed
2023Q1₩39.8M+59.0%8+33.3%₩5M+19.3%1113%Growing
2022Q4₩45.2M+71.4%8+33.3%₩5.6M+28.6%0013%Growing
2022Q3₩28.7M+21.6%8+33.3%₩3.6M-8.8%3013%Competition inflow
2022Q2₩21.5M-25.1%50.0%₩4.3M-25.1%0120%Mixed
2022Q1₩25M-0.8%6+20.0%₩4.2M-17.3%0017%Possible crowding
2021Q4₩26.3M6₩4.4M1117%
2021Q3₩23.6M6₩3.9M1017%
2021Q2₩28.7M5₩5.7M1120%
2021Q1₩25.2M5₩5M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.