SEOUL COMMERCIAL AREA

미성동 도깨비시장 골목형상점가 전통시장

관악구미성동· Area 24,874 m² · Area code 3130278 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩347.9M▼ -2.1% YoY
Stores4±0.0% YoY
Sales per store₩87M▼ -2.1% YoY

Reading this area Against a year earlier, estimated sales -2.1%, stores 0.0% and sales per store -2.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +33.9%
Stores±0.0%
Sales per store▲ +33.9%
Market size
Estimated sales (quarter)
₩347.9M
vs 2024Q4
-2.1%
Estimated transactions
15,283
Per-store economics
Estimated sales per store
₩87M
vs a year ago
-2.1%
Per transaction
₩23K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩246.2M – ₩355.2M
20212022202320242025
₩259.7M₩347.9M
Stores4 – 4
20212022202320242025
44
Sales per store₩61.5M – ₩88.8M
20212022202320242025
₩64.9M₩87M
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩298.3M₩347.9M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩74.6M₩87M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1124%
  • 11–1434%
  • 14–1733%
  • 17–219%
  • 21–240%
Age
  • 10s0%
  • 20s9%
  • 30s13%
  • 40s19%
  • 50s31%
  • 60+28%
Weekday / weekend
  • Weekday77%
  • Weekend23%
Day of week
  • Mon23%
  • Tue10%
  • Wed13%
  • Thu12%
  • Fri18%
  • Sat23%
  • Sun0%
Gender
  • Male27%
  • Female73%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩347.9M-2.1%40.0%₩87M-2.1%000%Mixed
2025Q3₩274.5M-7.3%40.0%₩68.6M-7.3%000%Mixed
2025Q2₩268.5M-10.7%40.0%₩67.1M-10.7%000%Mixed
2025Q1₩309M+3.6%40.0%₩77.2M+3.6%000%Growing
2024Q4₩355.2M+4.4%40.0%₩88.8M+4.4%000%Growing
2024Q3₩296.2M+3.5%40.0%₩74.1M+3.5%000%Growing
2024Q2₩300.7M-15.1%40.0%₩75.2M-15.1%000%Mixed
2024Q1₩298.3M+3.5%40.0%₩74.6M+3.5%000%Growing
2023Q4₩340.4M+3.5%40.0%₩85.1M+3.5%000%Growing
2023Q3₩286.2M-5.0%40.0%₩71.5M-5.0%000%Mixed
2023Q2₩354M+14.7%40.0%₩88.5M+14.7%000%Growing
2023Q1₩288.1M+17.0%40.0%₩72M+17.0%000%Growing
2022Q4₩328.8M-2.9%40.0%₩82.2M-2.9%000%Mixed
2022Q3₩301.1M-0.2%40.0%₩75.3M-0.2%000%Mixed
2022Q2₩308.6M+22.1%40.0%₩77.1M+22.1%000%Growing
2022Q1₩246.2M-5.2%40.0%₩61.5M-5.2%000%Mixed
2021Q4₩338.8M4₩84.7M000%
2021Q3₩301.7M4₩75.4M000%
2021Q2₩252.7M4₩63.2M000%
2021Q1₩259.7M4₩64.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.