SEOUL COMMERCIAL AREA

석촌시장 전통시장

송파구석촌동· Area 46,711 m² · Area code 3130312 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩4,884.4M▼ -2.3% YoY
Stores50▲ +6.4% YoY
Sales per store₩97.7M▼ -8.1% YoY

Reading this area Stores rose 6.4% from a year earlier while estimated sales stayed about the same (-2.3%), so sales per store fell 8.1%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +48.5%
Stores▲ +16.3%
Sales per store▲ +27.7%
Market size
Estimated sales (quarter)
₩4,884.4M
vs 2024Q4
-2.3%
Estimated transactions
182,487
Per-store economics
Estimated sales per store
₩97.7M
vs a year ago
-8.1%
Per transaction
₩27K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,288.3M – ₩5,562.4M
20212022202320242025
₩3,288.3M₩4,884.4M
Stores42 – 50
20212022202320242025
4350
Sales per store₩72M – ₩123.6M
20212022202320242025
₩76.5M₩97.7M
Openings0 – 6
20212022202320242025
42
Closings0 – 4
20212022202320242025
11
Franchise share7% – 20%
20212022202320242025
7%18%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.3%, stores YoY +6.4%.

Competition change stores, openings, closings, franchise
Competition
Stores
50
vs a year ago
+6.4%
Franchise share
18% (9/50)
Movement
Openings (rate)
2 (3%)
Closings (rate)
1 (2%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩4,984.4M₩4,884.4M
Stores 2024 Q1 → 2025 Q4
4750
Sales per store 2024 Q1 → 2025 Q4
₩106.1M₩97.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–113%
  • 11–1428%
  • 14–1714%
  • 17–2138%
  • 21–2412%
Age
  • 10s0%
  • 20s6%
  • 30s21%
  • 40s29%
  • 50s22%
  • 60+22%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon11%
  • Tue13%
  • Wed14%
  • Thu13%
  • Fri15%
  • Sat19%
  • Sun14%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩4,884.4M-2.3%50+6.4%₩97.7M-8.1%2118%Possible crowding
2025Q3₩4,884.1M-0.3%49+6.5%₩99.7M-6.4%2018%Possible crowding
2025Q2₩5,157.8M-6.8%47+4.4%₩109.7M-10.8%2219%Possible crowding
2025Q1₩4,272.5M-14.3%49+4.3%₩87.2M-17.8%3314%Possible crowding
2024Q4₩4,998.6M-10.1%47+4.4%₩106.4M-14.0%1019%Possible crowding
2024Q3₩4,898.4M+3.6%46-2.1%₩106.5M+5.8%1020%Growing
2024Q2₩5,534M+16.5%45-4.3%₩123M+21.7%3420%Mixed
2024Q1₩4,984.4M+8.7%47-2.1%₩106.1M+11.0%6217%Growing
2023Q4₩5,562.4M+29.7%45-10.0%₩123.6M+44.2%3313%Mixed
2023Q3₩4,729.9M+17.3%47+2.2%₩100.6M+14.8%009%Growing
2023Q2₩4,751.1M+7.7%470.0%₩101.1M+7.7%019%Growing
2023Q1₩4,584.5M+38.4%48+4.3%₩95.5M+32.7%028%Growing
2022Q4₩4,287.2M+15.8%50+13.6%₩85.7M+1.9%628%Mixed
2022Q3₩4,032.8M+16.8%46+7.0%₩87.7M+9.2%239%Growing
2022Q2₩4,409.6M+17.3%47+11.9%₩93.8M+4.8%319%Growing
2022Q1₩3,311.9M+0.7%46+7.0%₩72M-5.9%207%Possible crowding
2021Q4₩3,703.6M44₩84.2M327%
2021Q3₩3,452.1M43₩80.3M337%
2021Q2₩3,759.9M42₩89.5M1110%
2021Q1₩3,288.3M43₩76.5M417%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.