SEOUL COMMERCIAL AREA

석촌시장 Traditional market

Songpa-gu (송파구) 석촌동· Area 46,711 m² · Area code 3130312 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores5▼ -37.5% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q4
Estimated sales▼ -99.6%
Stores▲ +33.3%
Sales per store▼ -99.7%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩238K – ₩73.4M
20212022202320242025
₩55M
Stores5 – 9
20212022202320242025
65
Sales per store₩30K – ₩10.5M
20212022202320242025
₩9.2M
Openings0 – 2
20212022202320242025
10
Closings0 – 2
20212022202320242025
11
Franchise share33% – 80%
20212022202320242025
67%80%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -37.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
-37.5%
Franchise share
80% (4/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (11%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩1.3M
Stores 2024 Q1 → 2025 Q4
95
Sales per store 2024 Q1 → 2025 Q4
₩141K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–14100%
  • 14–170%
  • 17–210%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s100%
  • 50s0%
  • 60+0%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon0%
  • Tue0%
  • Wed0%
  • Thu0%
  • Fri100%
  • Sat0%
  • Sun0%
Gender
  • Male100%
  • Female0%

Each split's share of estimated sales in 2024 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q45-37.5%0180%
2025Q36-25.0%0067%
2025Q26-33.3%0267%
2025Q18-11.1%1150%
2024Q4₩238K-95.2%80.0%₩30K-95.2%1050%Sales↓ · Stores→ · Per store↓
2024Q3₩10.8M-22.4%80.0%₩1.3M-22.4%0138%Sales↓ · Stores→ · Per store↓
2024Q2₩7.8M-53.2%9+12.5%₩864K-58.4%1133%Sales↓ · Stores↑ · Per store↓
2024Q1₩1.3M-95.4%9+50.0%₩141K-97.0%1033%Sales↓ · Stores↑ · Per store↓
2023Q4₩5M-70.1%8+33.3%₩623K-77.6%0038%Sales↓ · Stores↑ · Per store↓
2023Q3₩13.9M+442.3%8+60.0%₩1.7M+239.0%0138%Sales↑ · Stores↑ · Per store↑
2023Q2₩16.6M-9.0%8+60.0%₩2.1M-43.1%2050%Sales↓ · Stores↑ · Per store↓
2023Q1₩27.8M+61.9%6+20.0%₩4.6M+34.9%0067%Sales↑ · Stores↑ · Per store↑
2022Q4₩16.7M-9.2%60.0%₩2.8M-9.2%2167%Sales↓ · Stores→ · Per store↓
2022Q3₩2.6M-94.3%5-16.7%₩512K-93.2%0080%Sales↓ · Stores↓ · Per store↓
2022Q2₩18.3M-75.1%5-28.6%₩3.7M-65.2%1080%Sales↓ · Stores↓ · Per store↓
2022Q1₩17.1M-68.8%5-16.7%₩3.4M-62.6%0160%Sales↓ · Stores↓ · Per store↓
2021Q4₩18.3M6₩3.1M0050%
2021Q3₩45.2M6₩7.5M0150%
2021Q2₩73.4M7₩10.5M1143%
2021Q1₩55M6₩9.2M1167%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.