SEOUL COMMERCIAL AREA

문정동 로데오거리 상점가(문정동 로데오거리) 전통시장

송파구가락본동· Area 75,829 m² · Area code 3130315 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치킨전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩60.8M▼ -0.1% YoY
Stores1±0.0% YoY
Sales per store₩60.8M▼ -0.1% YoY

Reading this area Against a year earlier, estimated sales -0.1%, stores 0.0% and sales per store -0.1% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -46.9%
Stores▼ -50.0%
Sales per store▲ +6.3%
Market size
Estimated sales (quarter)
₩60.8M
vs 2024Q4
-0.1%
Estimated transactions
2,221
Per-store economics
Estimated sales per store
₩60.8M
vs a year ago
-0.1%
Per transaction
₩27K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩58.3M – ₩114.5M
20212022202320242025
₩114.5M₩60.8M
Stores1 – 2
20212022202320242025
21
Sales per store₩38.1M – ₩63.1M
20212022202320242025
₩57.2M₩60.8M
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
01
Franchise share150% – 300%
20212022202320242025
150%300%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -0.1%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
300% (3/1)
Movement
Openings (rate)
1 (25%)
Closings (rate)
1 (25%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩63.1M₩60.8M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩63.1M₩60.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–111%
  • 11–144%
  • 14–175%
  • 17–2155%
  • 21–2432%
Age
  • 10s0%
  • 20s16%
  • 30s21%
  • 40s19%
  • 50s20%
  • 60+24%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon10%
  • Tue11%
  • Wed20%
  • Thu15%
  • Fri18%
  • Sat9%
  • Sun16%
Gender
  • Male59%
  • Female41%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩60.8M-0.1%10.0%₩60.8M-0.1%11300%Mixed
2025Q3₩62M+6.2%10.0%₩62M+6.2%00300%Growing
2025Q2₩58.4M-4.9%10.0%₩58.4M-4.9%00300%Mixed
2025Q1₩60.9M-3.5%10.0%₩60.9M-3.5%00300%Mixed
2024Q4₩60.9M-24.5%1-50.0%₩60.9M+51.1%10300%Shrinking
2024Q3₩58.3M-42.6%1-50.0%₩58.3M+14.9%00200%Shrinking
2024Q2₩61.4M-36.1%1-50.0%₩61.4M+27.7%00200%Shrinking
2024Q1₩63.1M-33.0%1-50.0%₩63.1M+34.0%02200%Shrinking
2023Q4₩80.6M-9.5%20.0%₩40.3M-9.5%11150%Mixed
2023Q3₩101.6M+33.2%20.0%₩50.8M+33.2%00150%Growing
2023Q2₩96.1M+14.8%20.0%₩48.1M+14.8%00150%Growing
2023Q1₩94.2M+23.4%20.0%₩47.1M+23.4%00150%Growing
2022Q4₩89M+2.1%20.0%₩44.5M+2.1%00150%Mixed
2022Q3₩76.2M-20.3%20.0%₩38.1M-20.3%00150%Mixed
2022Q2₩83.8M-13.8%20.0%₩41.9M-13.8%00150%Mixed
2022Q1₩76.4M-33.3%20.0%₩38.2M-33.3%00150%Mixed
2021Q4₩87.2M2₩43.6M00150%
2021Q3₩95.7M2₩47.8M00150%
2021Q2₩97.1M2₩48.6M00150%
2021Q1₩114.5M2₩57.2M00150%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.