SEOUL COMMERCIAL AREA

강남 마이스 관광특구 관광특구

강남구삼성1동· Area 237,892 m² · Area code 3001496 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

커피-음료 2025 Q4 · Seoul data

Estimated sales (quarter)₩7,689.5M▲ +79.0% YoY
Stores24±0.0% YoY
Sales per store₩320.4M▲ +79.0% YoY

Reading this area Estimated sales rose 79.0% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 79.0%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +201.8%
Stores▲ +4.3%
Sales per store▲ +189.2%
Market size
Estimated sales (quarter)
₩7,689.5M
vs 2024Q4
+79.0%
Estimated transactions
656,160
Per-store economics
Estimated sales per store
₩320.4M
vs a year ago
+79.0%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,208M – ₩7,689.5M
20212022202320242025
₩2,547.9M₩7,689.5M
Stores21 – 27
20212022202320242025
2324
Sales per store₩100.4M – ₩320.4M
20212022202320242025
₩110.8M₩320.4M
Openings0 – 3
20212022202320242025
31
Closings0 – 3
20212022202320242025
21
Franchise share78% – 100%
20212022202320242025
100%88%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +79.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
24
vs a year ago
0.0%
Franchise share
88% (21/24)
Movement
Openings (rate)
1 (2%)
Closings (rate)
1 (2%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩4,472.5M₩7,689.5M
Stores 2024 Q1 → 2025 Q4
2624
Sales per store 2024 Q1 → 2025 Q4
₩172M₩320.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1437%
  • 14–1729%
  • 17–2119%
  • 21–241%
Age
  • 10s1%
  • 20s17%
  • 30s35%
  • 40s25%
  • 50s14%
  • 60+8%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon12%
  • Tue14%
  • Wed16%
  • Thu15%
  • Fri16%
  • Sat15%
  • Sun13%
Gender
  • Male42%
  • Female58%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩7,689.5M+79.0%240.0%₩320.4M+79.0%1188%Growing
2025Q3₩6,792.1M+41.3%240.0%₩283M+41.3%1188%Growing
2025Q2₩4,562.5M+9.8%24-7.7%₩190.1M+19.0%0088%Mixed
2025Q1₩4,076.7M-8.8%24-7.7%₩169.9M-1.3%0088%Shrinking
2024Q4₩4,296.8M-5.2%24-11.1%₩179M+6.6%0088%Shrinking
2024Q3₩4,806.8M+6.4%24-7.7%₩200.3M+15.3%1388%Mixed
2024Q2₩4,154.7M+12.8%26-3.7%₩159.8M+17.2%0081%Mixed
2024Q1₩4,472.5M+6.9%26+4.0%₩172M+2.7%0181%Mixed
2023Q4₩4,533.5M+8.5%27+12.5%₩167.9M-3.6%1078%Competition inflow
2023Q3₩4,517.7M+3.8%26+13.0%₩173.8M-8.2%0181%Competition inflow
2023Q2₩3,681.8M+2.1%27+22.7%₩136.4M-16.8%2078%Possible crowding
2023Q1₩4,185.5M+37.6%25+19.0%₩167.4M+15.6%1184%Growing
2022Q4₩4,180.2M+28.7%24+9.1%₩174.2M+18.0%1092%Growing
2022Q3₩4,352.8M+97.1%23+4.5%₩189.3M+88.6%1096%Growing
2022Q2₩3,605.9M+21.7%22-4.3%₩163.9M+27.2%20100%Mixed
2022Q1₩3,041.5M+19.4%21-8.7%₩144.8M+30.7%01100%Mixed
2021Q4₩3,248.3M22₩147.6M1195%
2021Q3₩2,208M22₩100.4M0295%
2021Q2₩2,962.7M23₩128.8M1296%
2021Q1₩2,547.9M23₩110.8M32100%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.