SEOUL COMMERCIAL AREA

숙대입구 골목상권

용산구청파동· Area 173,542 m² · Area code 3110069 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

세탁소 2025 Q4 · Seoul data

Estimated sales (quarter)₩51.9M▼ -24.1% YoY
Stores13▲ +18.2% YoY
Sales per store₩4M▼ -35.7% YoY

Reading this area Stores rose 18.2% from a year earlier while estimated sales stayed about the same (-24.1%), so sales per store fell 35.7%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -11.6%
Stores▲ +62.5%
Sales per store▼ -45.6%
Market size
Estimated sales (quarter)
₩51.9M
vs 2024Q4
-24.1%
Estimated transactions
972
Per-store economics
Estimated sales per store
₩4M
vs a year ago
-35.7%
Per transaction
₩53K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩31.5M – ₩87.1M
20212022202320242025
₩58.7M₩51.9M
Stores8 – 13
20212022202320242025
813
Sales per store₩3.2M – ₩10.9M
20212022202320242025
₩7.3M₩4M
Openings0 – 3
20212022202320242025
03
Closings0 – 1
20212022202320242025
00
Franchise share0% – 13%
20212022202320242025
13%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -24.1%, stores YoY +18.2%.

Competition change stores, openings, closings, franchise
Competition
Stores
13
vs a year ago
+18.2%
Franchise share
0% (0/13)
Movement
Openings (rate)
3 (23%)
Closings (rate)
0 (0%)
Net store change
+3
Estimated sales 2024 Q1 → 2025 Q4
₩56.2M₩51.9M
Stores 2024 Q1 → 2025 Q4
1013
Sales per store 2024 Q1 → 2025 Q4
₩5.6M₩4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1424%
  • 14–1718%
  • 17–2155%
  • 21–240%
Age
  • 10s0%
  • 20s10%
  • 30s45%
  • 40s15%
  • 50s25%
  • 60+4%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon20%
  • Tue11%
  • Wed15%
  • Thu28%
  • Fri13%
  • Sat13%
  • Sun0%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩51.9M-24.1%13+18.2%₩4M-35.7%300%Possible crowding
2025Q3₩31.5M-36.1%10-9.1%₩3.2M-29.7%000%Shrinking
2025Q2₩57.4M+0.7%100.0%₩5.7M+0.7%010%Mixed
2025Q1₩54.4M-3.1%11+10.0%₩4.9M-11.9%110%Possible crowding
2024Q4₩68.4M+13.8%11+10.0%₩6.2M+3.5%000%Growing
2024Q3₩49.4M+10.7%11+22.2%₩4.5M-9.4%100%Competition inflow
2024Q2₩57M-14.4%10+25.0%₩5.7M-31.5%000%Possible crowding
2024Q1₩56.2M+13.2%10+25.0%₩5.6M-9.5%000%Competition inflow
2023Q4₩60.1M-21.8%10+25.0%₩6M-37.4%100%Possible crowding
2023Q3₩44.6M-32.8%9+12.5%₩5M-40.2%100%Possible crowding
2023Q2₩66.6M-23.5%80.0%₩8.3M-23.5%000%Mixed
2023Q1₩49.6M-11.3%80.0%₩6.2M-11.3%000%Mixed
2022Q4₩76.8M+1.5%80.0%₩9.6M+1.5%000%Mixed
2022Q3₩66.4M+28.7%80.0%₩8.3M+28.7%000%Growing
2022Q2₩87.1M+19.3%80.0%₩10.9M+19.3%000%Growing
2022Q1₩55.9M-4.8%80.0%₩7M-4.8%000%Mixed
2021Q4₩75.6M8₩9.5M000%
2021Q3₩51.5M8₩6.4M010%
2021Q2₩73M8₩9.1M0013%
2021Q1₩58.7M8₩7.3M0013%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.