SEOUL COMMERCIAL AREA

장안현대홈타운1차아파트 골목상권

동대문구장안2동· Area 79,796 m² · Area code 3110230 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩20.4M▼ -2.8% YoY
Stores4▲ +33.3% YoY
Sales per store₩5.1M▼ -27.1% YoY

Reading this area Stores rose 33.3% from a year earlier while estimated sales stayed about the same (-2.8%), so sales per store fell 27.1%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -2.8%
Stores▲ +33.3%
Sales per store▼ -27.1%
Market size
Estimated sales (quarter)
₩20.4M
vs 2024Q4
-2.8%
Estimated transactions
147
Per-store economics
Estimated sales per store
₩5.1M
vs a year ago
-27.1%
Per transaction
₩139K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩19.3M – ₩21M
20212022202320242025
₩21M₩20.4M
Stores3 – 4
20212022202320242025
34
Sales per store₩5.1M – ₩7M
20212022202320242025
₩7M₩5.1M
Openings0 – 1
20212022202320242025
01
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.8%, stores YoY +33.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
+33.3%
Franchise share
0% (0/4)
Movement
Openings (rate)
1 (25%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩21M₩20.4M
Stores 2024 Q1 → 2025 Q4
34
Sales per store 2024 Q1 → 2025 Q4
₩7M₩5.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1132%
  • 11–145%
  • 14–1723%
  • 17–2140%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s85%
  • 50s15%
  • 60+0%
Weekday / weekend
  • Weekday39%
  • Weekend61%
Day of week
  • Mon11%
  • Tue5%
  • Wed0%
  • Thu9%
  • Fri14%
  • Sat61%
  • Sun0%
Gender
  • Male18%
  • Female82%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩20.4M-2.8%4+33.3%₩5.1M-27.1%100%Possible crowding
2025Q3₩21M+9.1%30.0%₩7M+9.1%110%Growing
2025Q2₩21M0.0%30.0%₩7M0.0%000%Mixed
2025Q1₩21M0.0%30.0%₩7M0.0%000%Mixed
2024Q4₩21M0.0%30.0%₩7M0.0%000%Mixed
2024Q3₩19.3M-8.3%30.0%₩6.4M-8.3%000%Mixed
2024Q2₩21M0.0%30.0%₩7M0.0%000%Mixed
2024Q1₩21M0.0%30.0%₩7M0.0%110%Mixed
2023Q4₩21M0.0%30.0%₩7M0.0%000%Mixed
2023Q3₩21M0.0%30.0%₩7M0.0%000%Mixed
2023Q2₩21M0.0%30.0%₩7M0.0%000%Mixed
2023Q1₩21M0.0%30.0%₩7M0.0%000%Mixed
2022Q4₩21M0.0%30.0%₩7M0.0%000%Mixed
2022Q3₩21M0.0%30.0%₩7M0.0%000%Mixed
2022Q2₩21M0.0%30.0%₩7M0.0%000%Mixed
2022Q1₩21M0.0%30.0%₩7M0.0%000%Mixed
2021Q4₩21M3₩7M000%
2021Q3₩21M3₩7M000%
2021Q2₩21M3₩7M000%
2021Q1₩21M3₩7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.