SEOUL COMMERCIAL AREA

홍대부속여중고앞 골목상권

마포구서교동· Area 112,569 m² · Area code 3110557 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩61.8M▼ -28.4% YoY
Stores4±0.0% YoY
Sales per store₩15.4M▼ -28.4% YoY

Reading this area Against a year earlier, estimated sales -28.4%, stores 0.0% and sales per store -28.4% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +2.9%
Stores▼ -42.9%
Sales per store▲ +80.1%
Market size
Estimated sales (quarter)
₩61.8M
vs 2024Q4
-28.4%
Estimated transactions
6,686
Per-store economics
Estimated sales per store
₩15.4M
vs a year ago
-28.4%
Per transaction
₩9K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩32.7M – ₩98.7M
20212022202320242025
₩60M₩61.8M
Stores4 – 7
20212022202320242025
74
Sales per store₩5.4M – ₩24.7M
20212022202320242025
₩8.6M₩15.4M
Openings0 – 2
20212022202320242025
11
Closings0 – 2
20212022202320242025
10
Franchise share0% – 100%
20212022202320242025
0%100%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -28.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
100% (4/4)
Movement
Openings (rate)
1 (13%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩65.7M₩61.8M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩13.1M₩15.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–115%
  • 11–1456%
  • 14–1713%
  • 17–2122%
  • 21–242%
Age
  • 10s1%
  • 20s19%
  • 30s24%
  • 40s26%
  • 50s17%
  • 60+14%
Weekday / weekend
  • Weekday89%
  • Weekend11%
Day of week
  • Mon18%
  • Tue19%
  • Wed17%
  • Thu16%
  • Fri20%
  • Sat10%
  • Sun1%
Gender
  • Male51%
  • Female49%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩61.8M-28.4%40.0%₩15.4M-28.4%10100%Mixed
2025Q3₩73.5M-19.9%4-20.0%₩18.4M+0.1%0075%Shrinking
2025Q2₩72.6M-20.9%40.0%₩18.2M-20.9%0075%Mixed
2025Q1₩63.6M-3.3%4-20.0%₩15.9M+20.9%0075%Shrinking
2024Q4₩86.2M+6.6%40.0%₩21.6M+6.6%0175%Growing
2024Q3₩91.8M-7.0%5+25.0%₩18.4M-25.6%2060%Possible crowding
2024Q2₩91.9M-4.6%4-20.0%₩23M+19.2%1250%Shrinking
2024Q1₩65.7M-8.5%50.0%₩13.1M-8.5%1040%Mixed
2023Q4₩80.9M+17.8%4-20.0%₩20.2M+47.3%0050%Mixed
2023Q3₩98.7M+92.8%4-20.0%₩24.7M+141.0%0150%Mixed
2023Q2₩96.3M+71.5%5-16.7%₩19.3M+105.8%0040%Mixed
2023Q1₩71.9M+119.9%5-16.7%₩14.4M+163.9%0040%Mixed
2022Q4₩68.7M+13.0%5-16.7%₩13.7M+35.6%2040%Mixed
2022Q3₩51.2M-14.0%5-16.7%₩10.2M+3.2%010%Shrinking
2022Q2₩56.2M-22.7%6-14.3%₩9.4M-9.8%000%Shrinking
2022Q1₩32.7M-45.6%6-14.3%₩5.4M-36.5%000%Shrinking
2021Q4₩60.8M6₩10.1M000%
2021Q3₩59.5M6₩9.9M010%
2021Q2₩72.6M7₩10.4M000%
2021Q1₩60M7₩8.6M110%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.