SEOUL COMMERCIAL AREA

홍대부속여중고앞 골목상권

마포구서교동· Area 112,569 m² · Area code 3110557 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반교습학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩132.2M▼ -43.5% YoY
Stores9±0.0% YoY
Sales per store₩14.7M▼ -43.5% YoY

Reading this area Against a year earlier, estimated sales -43.5%, stores 0.0% and sales per store -43.5% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -38.5%
Stores▼ -25.0%
Sales per store▼ -18.0%
Market size
Estimated sales (quarter)
₩132.2M
vs 2024Q4
-43.5%
Estimated transactions
437
Per-store economics
Estimated sales per store
₩14.7M
vs a year ago
-43.5%
Per transaction
₩303K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩13.1M – ₩290.1M
20212022202320242025
₩215M₩132.2M
Stores9 – 12
20212022202320242025
129
Sales per store₩1.3M – ₩32.2M
20212022202320242025
₩17.9M₩14.7M
Openings0 – 3
20212022202320242025
10
Closings0 – 2
20212022202320242025
00
Franchise share9% – 20%
20212022202320242025
17%11%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -43.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
11% (1/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩165.1M₩132.2M
Stores 2024 Q1 → 2025 Q4
109
Sales per store 2024 Q1 → 2025 Q4
₩16.5M₩14.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1115%
  • 11–144%
  • 14–1715%
  • 17–2158%
  • 21–249%
Age
  • 10s0%
  • 20s0%
  • 30s0%
  • 40s85%
  • 50s15%
  • 60+0%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon12%
  • Tue23%
  • Wed0%
  • Thu34%
  • Fri15%
  • Sat15%
  • Sun0%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩132.2M-43.5%90.0%₩14.7M-43.5%0011%Mixed
2025Q3₩142.4M-45.9%9-10.0%₩15.8M-39.9%0011%Shrinking
2025Q2₩113.3M-55.7%9-10.0%₩12.6M-50.8%0011%Shrinking
2025Q1₩290.1M+75.7%9-10.0%₩32.2M+95.2%0011%Mixed
2024Q4₩233.9M+154.1%90.0%₩26M+154.1%0111%Growing
2024Q3₩263.3M+672.6%10+11.1%₩26.3M+595.4%1110%Growing
2024Q2₩256M+946.4%10+11.1%₩25.6M+841.8%0010%Growing
2024Q1₩165.1M100.0%₩16.5M1010%
2023Q4₩92M+602.2%9-10.0%₩10.2M+680.2%1111%Mixed
2023Q3₩34.1M-71.2%9-10.0%₩3.8M-68.0%0011%Shrinking
2023Q2₩24.5M-85.4%9-10.0%₩2.7M-83.8%0211%Shrinking
2023Q110-9.1%3220%
2022Q4₩13.1M-89.9%10-9.1%₩1.3M-88.9%0010%Shrinking
2022Q3₩118.3M+24.5%10-9.1%₩11.8M+37.0%0010%Mixed
2022Q2₩167.8M-4.8%10-16.7%₩16.8M+14.3%0110%Shrinking
2022Q1₩169.1M-21.3%11-8.3%₩15.4M-14.2%009%Shrinking
2021Q4₩129.9M11₩11.8M009%
2021Q3₩95M11₩8.6M029%
2021Q2₩176.2M12₩14.7M0017%
2021Q1₩215M12₩17.9M1017%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.