SEOUL COMMERCIAL AREA

종각역 Developed area

Jongno-gu (종로구) 종로1·2·3·4가동· Area 270,326 m² · Area code 3120006 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩372.1M▼ -56.3% YoY
Stores7▲ +75.0% YoY
Sales per store₩53.2M▼ -75.0% YoY

Reading this area Stores rose 75.0% from a year earlier while estimated sales stayed about the same (-56.3%), so sales per store fell 75.0%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -11.2%
Stores▲ +133.3%
Sales per store▼ -62.0%
Market size
Estimated sales (quarter)
₩372.1M
vs 2024Q4
-56.3%
Estimated transactions
65,354
Per-store economics
Estimated sales per store
₩53.2M
vs a year ago
-75.0%
Per transaction
₩6K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩372.1M – ₩1,052.5M
20212022202320242025
₩419.3M₩372.1M
Stores3 – 7
20212022202320242025
37
Sales per store₩53.2M – ₩350.8M
20212022202320242025
₩139.8M₩53.2M
Openings0 – 2
20212022202320242025
01
Closings0 – 0
20212022202320242025
00
Franchise share29% – 67%
20212022202320242025
33%43%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -56.3%, stores YoY +75.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
+75.0%
Franchise share
43% (3/7)
Movement
Openings (rate)
1 (10%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩868.4M₩372.1M
Stores 2024 Q1 → 2025 Q4
47
Sales per store 2024 Q1 → 2025 Q4
₩217.1M₩53.2M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1130%
  • 11–1448%
  • 14–1717%
  • 17–214%
  • 21–240%
Age
  • 10s1%
  • 20s18%
  • 30s39%
  • 40s28%
  • 50s6%
  • 60+8%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon17%
  • Tue20%
  • Wed22%
  • Thu17%
  • Fri19%
  • Sat5%
  • Sun0%
Gender
  • Male47%
  • Female53%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩372.1M-56.3%7+75.0%₩53.2M-75.0%1043%Possible crowding
2025Q3₩399.7M-58.6%7+75.0%₩57.1M-76.4%1029%Possible crowding
2025Q2₩587.3M-38.6%6+50.0%₩97.9M-59.1%2033%Possible crowding
2025Q1₩823.6M-5.2%40.0%₩205.9M-5.2%0050%Mixed
2024Q4₩851M-3.0%40.0%₩212.7M-3.0%0050%Mixed
2024Q3₩966.5M-8.2%4+33.3%₩241.6M-31.1%0050%Possible crowding
2024Q2₩956.4M-8.5%4+33.3%₩239.1M-31.4%0050%Possible crowding
2024Q1₩868.4M-6.5%4+33.3%₩217.1M-29.9%0050%Possible crowding
2023Q4₩877.5M+2.9%4+33.3%₩219.4M-22.8%1050%Possible crowding
2023Q3₩1,052.5M+31.6%30.0%₩350.8M+31.6%0067%Growing
2023Q2₩1,045.8M+40.0%30.0%₩348.6M+40.0%0067%Growing
2023Q1₩928.7M+49.2%30.0%₩309.6M+49.2%0067%Growing
2022Q4₩852.7M+18.2%30.0%₩284.2M+18.2%0067%Growing
2022Q3₩799.6M+35.5%30.0%₩266.5M+35.5%0067%Growing
2022Q2₩747.1M-0.9%30.0%₩249M-0.9%0067%Mixed
2022Q1₩622.5M+48.5%30.0%₩207.5M+48.5%0067%Growing
2021Q4₩721.4M3₩240.5M1067%
2021Q3₩589.9M3₩196.6M0033%
2021Q2₩753.9M3₩251.3M0033%
2021Q1₩419.3M3₩139.8M0033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.