SEOUL COMMERCIAL AREA

한남오거리 발달상권

용산구한남동· Area 156,210 m² · Area code 3120047 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩98.8M▼ -7.6% YoY
Stores1±0.0% YoY
Sales per store₩98.8M▼ -7.6% YoY

Reading this area Against a year earlier, estimated sales -7.6%, stores 0.0% and sales per store -7.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -57.4%
Stores▼ -50.0%
Sales per store▼ -14.7%
Market size
Estimated sales (quarter)
₩98.8M
vs 2024Q4
-7.6%
Estimated transactions
5,952
Per-store economics
Estimated sales per store
₩98.8M
vs a year ago
-7.6%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩85.2M – ₩239.7M
20212022202320242025
₩231.8M₩98.8M
Stores1 – 3
20212022202320242025
21
Sales per store₩58.3M – ₩121.8M
20212022202320242025
₩115.9M₩98.8M
Openings0 – 1
20212022202320242025
10
Closings0 – 2
20212022202320242025
00
Franchise share133% – 400%
20212022202320242025
200%400%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
400% (4/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩103.5M₩98.8M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩103.5M₩98.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1113%
  • 11–1419%
  • 14–1721%
  • 17–2140%
  • 21–246%
Age
  • 10s2%
  • 20s14%
  • 30s23%
  • 40s17%
  • 50s18%
  • 60+26%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon9%
  • Tue13%
  • Wed19%
  • Thu13%
  • Fri19%
  • Sat14%
  • Sun12%
Gender
  • Male50%
  • Female50%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩98.8M-7.6%10.0%₩98.8M-7.6%00400%Mixed
2025Q3₩121.8M+21.2%10.0%₩121.8M+21.2%00400%Growing
2025Q2₩105.5M-12.3%10.0%₩105.5M-12.3%00400%Mixed
2025Q1₩85.2M-17.7%10.0%₩85.2M-17.7%00400%Mixed
2024Q4₩107M-24.8%1-50.0%₩107M+50.3%00400%Shrinking
2024Q3₩100.6M-17.3%1-50.0%₩100.6M+65.5%00400%Shrinking
2024Q2₩120.3M-11.1%1-50.0%₩120.3M+77.9%00400%Shrinking
2024Q1₩103.5M-24.3%1-50.0%₩103.5M+51.5%02400%Shrinking
2023Q4₩142.3M-2.0%20.0%₩71.2M-2.0%10250%Mixed
2023Q3₩121.6M-18.5%20.0%₩60.8M-18.5%00200%Mixed
2023Q2₩135.2M-22.6%2-33.3%₩67.6M+16.1%00200%Shrinking
2023Q1₩136.6M-24.7%2-33.3%₩68.3M+12.9%00200%Shrinking
2022Q4₩145.3M-31.1%2-33.3%₩72.6M+3.4%00200%Shrinking
2022Q3₩149.1M-37.8%2-33.3%₩74.6M-6.7%01200%Shrinking
2022Q2₩174.8M-24.5%30.0%₩58.3M-24.5%00133%Mixed
2022Q1₩181.5M-21.7%3+50.0%₩60.5M-47.8%00133%Possible crowding
2021Q4₩210.9M3₩70.3M01133%
2021Q3₩239.7M3₩79.9M10167%
2021Q2₩231.6M3₩77.2M10133%
2021Q1₩231.8M2₩115.9M10200%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.