SEOUL COMMERCIAL AREA

방배동카페골목 Developed area

Seocho-gu (서초구) 방배본동· Area 95,526 m² · Area code 3120162 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩346.9M▼ -11.6% YoY
Stores7±0.0% YoY
Sales per store₩49.6M▼ -11.6% YoY

Reading this area Against a year earlier, estimated sales -11.6%, stores 0.0% and sales per store -11.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +8.4%
Stores▼ -30.0%
Sales per store▲ +54.8%
Market size
Estimated sales (quarter)
₩346.9M
vs 2024Q4
-11.6%
Estimated transactions
10,955
Per-store economics
Estimated sales per store
₩49.6M
vs a year ago
-11.6%
Per transaction
₩32K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩320.2M – ₩683.1M
20212022202320242025
₩320.2M₩346.9M
Stores7 – 11
20212022202320242025
107
Sales per store₩32M – ₩68.3M
20212022202320242025
₩32M₩49.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share18% – 29%
20212022202320242025
20%29%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -11.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
0.0%
Franchise share
29% (2/7)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩441M₩346.9M
Stores 2024 Q1 → 2025 Q4
87
Sales per store 2024 Q1 → 2025 Q4
₩55.1M₩49.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–063%
  • 06–110%
  • 11–1446%
  • 14–177%
  • 17–2133%
  • 21–2411%
Age
  • 10s1%
  • 20s10%
  • 30s21%
  • 40s23%
  • 50s25%
  • 60+20%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon10%
  • Tue14%
  • Wed19%
  • Thu17%
  • Fri18%
  • Sat17%
  • Sun5%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩346.9M-11.6%70.0%₩49.6M-11.6%0029%Mixed
2025Q3₩401.8M-2.5%70.0%₩57.4M-2.5%0029%Mixed
2025Q2₩398.5M-14.9%70.0%₩56.9M-14.9%0029%Mixed
2025Q1₩378.7M-14.1%7-12.5%₩54.1M-1.9%0029%Shrinking
2024Q4₩392.6M-3.2%7-22.2%₩56.1M+24.4%0029%Shrinking
2024Q3₩412M-28.2%7-22.2%₩58.9M-7.7%0029%Shrinking
2024Q2₩468.1M-20.5%7-22.2%₩66.9M+2.2%0129%Shrinking
2024Q1₩441M-25.4%8-20.0%₩55.1M-6.7%0125%Shrinking
2023Q4₩405.6M-34.2%9-10.0%₩45.1M-26.9%0022%Shrinking
2023Q3₩574.1M-16.0%9-10.0%₩63.8M-6.6%0022%Shrinking
2023Q2₩588.6M-8.8%9-18.2%₩65.4M+11.5%0122%Shrinking
2023Q1₩591M+28.0%100.0%₩59.1M+28.0%0020%Growing
2022Q4₩616.2M+36.4%10+11.1%₩61.6M+22.8%0020%Growing
2022Q3₩683.1M+46.1%100.0%₩68.3M+46.1%0120%Growing
2022Q2₩645.1M+42.6%11+10.0%₩58.6M+29.6%1018%Growing
2022Q1₩461.8M+44.3%100.0%₩46.2M+44.3%1020%Growing
2021Q4₩451.6M9₩50.2M0122%
2021Q3₩467.7M10₩46.8M0020%
2021Q2₩452.5M10₩45.2M0020%
2021Q1₩320.2M10₩32M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.