SEOUL COMMERCIAL AREA

방배동카페골목 Developed area

Seocho-gu (서초구) 방배본동· Area 95,526 m² · Area code 3120162 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩691.8M▼ -3.2% YoY
Stores9±0.0% YoY
Sales per store₩76.9M▼ -3.2% YoY

Reading this area Against a year earlier, estimated sales -3.2%, stores 0.0% and sales per store -3.2% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +20.5%
Stores▲ +12.5%
Sales per store▲ +7.1%
Market size
Estimated sales (quarter)
₩691.8M
vs 2024Q4
-3.2%
Estimated transactions
26,732
Per-store economics
Estimated sales per store
₩76.9M
vs a year ago
-3.2%
Per transaction
₩26K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩574.1M – ₩841.4M
20212022202320242025
₩574.1M₩691.8M
Stores8 – 12
20212022202320242025
89
Sales per store₩65M – ₩93.5M
20212022202320242025
₩71.8M₩76.9M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 13%
20212022202320242025
13%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -3.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
0.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩688M₩691.8M
Stores 2024 Q1 → 2025 Q4
99
Sales per store 2024 Q1 → 2025 Q4
₩76.4M₩76.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–110%
  • 11–1441%
  • 14–177%
  • 17–2144%
  • 21–246%
Age
  • 10s1%
  • 20s9%
  • 30s19%
  • 40s26%
  • 50s27%
  • 60+18%
Weekday / weekend
  • Weekday68%
  • Weekend32%
Day of week
  • Mon11%
  • Tue12%
  • Wed15%
  • Thu14%
  • Fri17%
  • Sat15%
  • Sun17%
Gender
  • Male58%
  • Female42%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩691.8M-3.2%90.0%₩76.9M-3.2%000%Mixed
2025Q3₩668.1M-0.0%9-10.0%₩74.2M+11.1%000%Possible recovery
2025Q2₩638.9M-6.6%9-10.0%₩71M+3.8%000%Shrinking
2025Q1₩632.8M-8.0%90.0%₩70.3M-8.0%000%Mixed
2024Q4₩714.9M-10.2%9-10.0%₩79.4M-0.2%010%Shrinking
2024Q3₩668.1M-4.0%100.0%₩66.8M-4.0%000%Mixed
2024Q2₩684.2M-5.2%100.0%₩68.4M-5.2%100%Mixed
2024Q1₩688M+4.3%9-10.0%₩76.4M+15.9%010%Mixed
2023Q4₩795.8M+2.2%10-9.1%₩79.6M+12.5%000%Possible recovery
2023Q3₩695.7M-10.8%10-16.7%₩69.6M+7.0%000%Shrinking
2023Q2₩721.5M-13.4%10-16.7%₩72.1M+4.0%110%Shrinking
2023Q1₩659.8M+0.7%10+11.1%₩66M-9.4%010%Possible crowding
2022Q4₩778.3M-7.5%11+22.2%₩70.8M-24.3%010%Possible crowding
2022Q3₩780.2M+20.6%12+33.3%₩65M-9.6%000%Competition inflow
2022Q2₩832.8M+25.5%12+33.3%₩69.4M-5.9%300%Competition inflow
2022Q1₩655.2M+14.1%9+12.5%₩72.8M+1.4%000%Mixed
2021Q4₩841.4M9₩93.5M000%
2021Q3₩647.1M9₩71.9M000%
2021Q2₩663.4M9₩73.7M110%
2021Q1₩574.1M8₩71.8M0013%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.