SEOUL COMMERCIAL AREA

봉은사역 발달상권

강남구삼성1동· Area 124,926 m² · Area code 3120221 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩6,948.5M▼ -2.5% YoY
Stores47▼ -4.1% YoY
Sales per store₩147.8M▲ +1.6% YoY

Reading this area Against a year earlier, estimated sales -2.5%, stores -4.1% and sales per store +1.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +58.1%
Stores▼ -13.0%
Sales per store▲ +81.6%
Market size
Estimated sales (quarter)
₩6,948.5M
vs 2024Q4
-2.5%
Estimated transactions
132,441
Per-store economics
Estimated sales per store
₩147.8M
vs a year ago
+1.6%
Per transaction
₩52K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩3,920.9M – ₩7,267.1M
20212022202320242025
₩4,395.7M₩6,948.5M
Stores47 – 55
20212022202320242025
5447
Sales per store₩71.3M – ₩147.8M
20212022202320242025
₩81.4M₩147.8M
Openings0 – 8
20212022202320242025
10
Closings0 – 4
20212022202320242025
11
Franchise share16% – 23%
20212022202320242025
17%23%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -2.5%, stores YoY -4.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
47
vs a year ago
-4.1%
Franchise share
23% (11/47)
Movement
Openings (rate)
0 (0%)
Closings (rate)
1 (2%)
Net store change
−1
Estimated sales 2024 Q1 → 2025 Q4
₩6,517.6M₩6,948.5M
Stores 2024 Q1 → 2025 Q4
5147
Sales per store 2024 Q1 → 2025 Q4
₩127.8M₩147.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–061%
  • 06–112%
  • 11–1439%
  • 14–1711%
  • 17–2135%
  • 21–2411%
Age
  • 10s0%
  • 20s6%
  • 30s22%
  • 40s26%
  • 50s24%
  • 60+22%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon15%
  • Tue18%
  • Wed18%
  • Thu16%
  • Fri16%
  • Sat10%
  • Sun7%
Gender
  • Male65%
  • Female35%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩6,948.5M-2.5%47-4.1%₩147.8M+1.6%0123%Mixed
2025Q3₩6,712.6M+5.5%480.0%₩139.8M+5.5%3223%Growing
2025Q2₩6,500.7M-5.0%49+2.1%₩132.7M-6.9%2218%Mixed
2025Q1₩6,048.2M-7.2%49-3.9%₩123.4M-3.4%1118%Shrinking
2024Q4₩7,128.3M+5.0%49-3.9%₩145.5M+9.3%2118%Mixed
2024Q3₩6,365.1M-4.9%48-7.7%₩132.6M+3.1%2219%Shrinking
2024Q2₩6,839.3M-5.5%48-4.0%₩142.5M-1.6%1419%Shrinking
2024Q1₩6,517.6M-6.0%51-1.9%₩127.8M-4.2%1118%Mixed
2023Q4₩6,788.5M-6.6%51-1.9%₩133.1M-4.8%0218%Mixed
2023Q3₩6,691M+8.2%520.0%₩128.7M+8.2%2019%Growing
2023Q2₩7,240.6M+25.5%50-5.7%₩144.8M+33.0%1320%Mixed
2023Q1₩6,933.3M+62.6%52+10.6%₩133.3M+46.9%1319%Growing
2022Q4₩7,267.1M+44.1%52+2.0%₩139.8M+41.4%4223%Growing
2022Q3₩6,183.5M+57.7%52-5.5%₩118.9M+66.8%1219%Mixed
2022Q2₩5,771.5M+16.1%530.0%₩108.9M+16.1%8119%Growing
2022Q1₩4,264.5M-3.0%47-13.0%₩90.7M+11.5%0419%Possible recovery
2021Q4₩5,041.8M51₩98.9M0418%
2021Q3₩3,920.9M55₩71.3M2016%
2021Q2₩4,969M53₩93.8M0117%
2021Q1₩4,395.7M54₩81.4M1117%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.