SEOUL COMMERCIAL AREA

동화동 골목형상점가 전통시장

중구동화동· Area 60,206 m² · Area code 3130051 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩111M▼ -83.7% YoY
Stores6▲ +50.0% YoY
Sales per store₩18.5M▼ -89.1% YoY

Reading this area Stores rose 50.0% from a year earlier while estimated sales stayed about the same (-83.7%), so sales per store fell 89.1%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales±0.0%
Stores▲ +100.0%
Sales per store▼ -50.0%
Market size
Estimated sales (quarter)
₩111M
vs 2024Q4
-83.7%
Estimated transactions
6,903
Per-store economics
Estimated sales per store
₩18.5M
vs a year ago
-89.1%
Per transaction
₩16K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩111M – ₩946M
20212022202320242025
₩111M₩111M
Stores3 – 6
20212022202320242025
36
Sales per store₩18.5M – ₩170.3M
20212022202320242025
₩37M₩18.5M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 33%
20212022202320242025
33%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -83.7%, stores YoY +50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
+50.0%
Franchise share
0% (0/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩111.9M₩111M
Stores 2024 Q1 → 2025 Q4
46
Sales per store 2024 Q1 → 2025 Q4
₩28M₩18.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–1425%
  • 14–1733%
  • 17–2137%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s5%
  • 40s22%
  • 50s41%
  • 60+30%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon22%
  • Tue16%
  • Wed20%
  • Thu14%
  • Fri15%
  • Sat10%
  • Sun4%
Gender
  • Male28%
  • Female72%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩111M-83.7%6+50.0%₩18.5M-89.1%000%Possible crowding
2025Q3₩946M+222.2%6+50.0%₩157.7M+114.8%000%Growing
2025Q2₩111M0.0%6+50.0%₩18.5M-33.3%200%Possible crowding
2025Q1₩224.3M+100.5%40.0%₩56.1M+100.5%000%Growing
2024Q4₩681.2M+513.7%40.0%₩170.3M+513.7%000%Growing
2024Q3₩293.6M+164.5%40.0%₩73.4M+164.5%000%Growing
2024Q2₩111M0.0%40.0%₩27.8M0.0%000%Mixed
2024Q1₩111.9M+0.8%40.0%₩28M+0.8%000%Mixed
2023Q4₩111M0.0%4+33.3%₩27.8M-25.0%000%Possible crowding
2023Q3₩111M-38.6%4+33.3%₩27.8M-53.9%000%Possible crowding
2023Q2₩111M0.0%4+33.3%₩27.8M-25.0%000%Possible crowding
2023Q1₩111M0.0%4+33.3%₩27.8M-25.0%110%Possible crowding
2022Q4₩111M0.0%30.0%₩37M0.0%0033%Mixed
2022Q3₩180.8M+62.9%30.0%₩60.3M+62.9%0033%Growing
2022Q2₩111M-32.0%30.0%₩37M-32.0%0033%Mixed
2022Q1₩111M0.0%30.0%₩37M0.0%0033%Mixed
2021Q4₩111M3₩37M0033%
2021Q3₩111M3₩37M0033%
2021Q2₩163.3M3₩54.4M0033%
2021Q1₩111M3₩37M0033%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.