NumLM BizSeoul commercial-area market 서울중앙시장(신중앙시장) · 전통시장 · 중구 황학동 · Area page →
일반의류 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩516.6M
- vs 2024Q4
- -22.6%
- Estimated transactions
- 5,503
Competition
- Stores
- 21
- vs a year ago
- -4.5%
- Franchise share
- 0% (0/21)
Per-store economics
- Estimated sales per store
- ₩24.6M
- vs a year ago
- -18.9%
- Per transaction
- ₩94K
Movement
- Openings (rate)
- 0 (0%)
- Closings (rate)
- 1 (5%)
- Net store change
- −1
Pattern (descriptive, not a score): Shrinking 매출↓ 점포↓
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩516.6M | -22.6% | 21 | -4.5% | ₩24.6M | -18.9% | 0 | 1 | 0% | Shrinking |
| 2025Q3 | ₩442.3M | -20.3% | 22 | 0.0% | ₩20.1M | -20.3% | 0 | 0 | 0% | Mixed |
| 2025Q2 | ₩622.1M | -30.4% | 22 | 0.0% | ₩28.3M | -30.4% | 0 | 0 | 0% | Mixed |
| 2025Q1 | ₩830.9M | +41.5% | 22 | 0.0% | ₩37.8M | +41.5% | 0 | 0 | 0% | Growing |
| 2024Q4 | ₩667.6M | -15.4% | 22 | 0.0% | ₩30.3M | -15.4% | 0 | 0 | 0% | Mixed |
| 2024Q3 | ₩554.9M | -33.4% | 22 | -4.3% | ₩25.2M | -30.4% | 0 | 0 | 0% | Shrinking |
| 2024Q2 | ₩893.9M | +4.5% | 22 | -4.3% | ₩40.6M | +9.3% | 0 | 0 | 0% | Mixed |
| 2024Q1 | ₩587.3M | -36.5% | 22 | -4.3% | ₩26.7M | -33.6% | 0 | 0 | 0% | Shrinking |
| 2023Q4 | ₩789.2M | -13.6% | 22 | 0.0% | ₩35.9M | -13.6% | 0 | 1 | 0% | Mixed |
| 2023Q3 | ₩833.4M | +25.9% | 23 | 0.0% | ₩36.2M | +25.9% | 0 | 0 | 0% | Growing |
| 2023Q2 | ₩855.3M | -19.5% | 23 | -4.2% | ₩37.2M | -16.0% | 0 | 0 | 0% | Shrinking |
| 2023Q1 | ₩924.3M | +80.6% | 23 | -4.2% | ₩40.2M | +88.4% | 1 | 0 | 0% | Mixed |
| 2022Q4 | ₩913.9M | -10.3% | 22 | -8.3% | ₩41.5M | -2.1% | 0 | 1 | 0% | Shrinking |
| 2022Q3 | ₩662M | +0.2% | 23 | -4.2% | ₩28.8M | +4.5% | 0 | 1 | 0% | Possible recovery |
| 2022Q2 | ₩1,063.1M | -10.5% | 24 | 0.0% | ₩44.3M | -10.5% | 0 | 0 | 0% | Mixed |
| 2022Q1 | ₩511.8M | -34.6% | 24 | 0.0% | ₩21.3M | -34.6% | 0 | 0 | 0% | Mixed |
| 2021Q4 | ₩1,018.3M | — | 24 | — | ₩42.4M | — | 1 | 1 | 0% | — |
| 2021Q3 | ₩660.8M | — | 24 | — | ₩27.5M | — | 0 | 0 | 0% | — |
| 2021Q2 | ₩1,187.3M | — | 24 | — | ₩49.5M | — | 0 | 0 | 0% | — |
| 2021Q1 | ₩782.5M | — | 24 | — | ₩32.6M | — | 0 | 0 | 0% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.