SEOUL COMMERCIAL AREA

쌍문시장(쌍문역골목시장) 전통시장

도봉구쌍문3동· Area 108,994 m² · Area code 3130146 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩2,865.4M▼ -5.6% YoY
Stores36±0.0% YoY
Sales per store₩79.6M▼ -5.6% YoY

Reading this area Against a year earlier, estimated sales -5.6%, stores 0.0% and sales per store -5.6% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +30.4%
Stores▲ +16.1%
Sales per store▲ +12.3%
Market size
Estimated sales (quarter)
₩2,865.4M
vs 2024Q4
-5.6%
Estimated transactions
91,356
Per-store economics
Estimated sales per store
₩79.6M
vs a year ago
-5.6%
Per transaction
₩31K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,196.8M – ₩3,038.7M
20212022202320242025
₩2,196.8M₩2,865.4M
Stores31 – 36
20212022202320242025
3136
Sales per store₩69M – ₩90.2M
20212022202320242025
₩70.9M₩79.6M
Openings0 – 5
20212022202320242025
12
Closings0 – 3
20212022202320242025
00
Franchise share9% – 19%
20212022202320242025
19%14%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -5.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
36
vs a year ago
0.0%
Franchise share
14% (5/36)
Movement
Openings (rate)
2 (5%)
Closings (rate)
0 (0%)
Net store change
+2
Estimated sales 2024 Q1 → 2025 Q4
₩2,796.2M₩2,865.4M
Stores 2024 Q1 → 2025 Q4
3636
Sales per store 2024 Q1 → 2025 Q4
₩77.7M₩79.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–066%
  • 06–112%
  • 11–1421%
  • 14–1712%
  • 17–2142%
  • 21–2417%
Age
  • 10s0%
  • 20s10%
  • 30s15%
  • 40s18%
  • 50s24%
  • 60+33%
Weekday / weekend
  • Weekday68%
  • Weekend32%
Day of week
  • Mon12%
  • Tue13%
  • Wed14%
  • Thu13%
  • Fri15%
  • Sat19%
  • Sun13%
Gender
  • Male55%
  • Female45%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩2,865.4M-5.6%360.0%₩79.6M-5.6%2014%Mixed
2025Q3₩2,643.3M-10.1%34-5.6%₩77.7M-4.8%1115%Shrinking
2025Q2₩2,936.6M+1.0%35+2.9%₩83.9M-1.9%1214%Mixed
2025Q1₩2,799.7M+0.1%360.0%₩77.8M+0.1%1114%Mixed
2024Q4₩3,034.7M+2.5%36+2.9%₩84.3M-0.3%1114%Mixed
2024Q3₩2,941.3M+8.2%36+9.1%₩81.7M-0.8%3014%Mixed
2024Q2₩2,907.4M-0.4%34+3.0%₩85.5M-3.3%0312%Possible crowding
2024Q1₩2,796.2M-8.0%36+5.9%₩77.7M-13.1%3214%Possible crowding
2023Q4₩2,959.7M+2.5%35+9.4%₩84.6M-6.2%5114%Possible crowding
2023Q3₩2,718.4M+5.7%33+3.1%₩82.4M+2.5%009%Mixed
2023Q2₩2,918.6M+18.0%33+3.1%₩88.4M+14.4%129%Growing
2023Q1₩3,038.7M+33.5%34+3.0%₩89.4M+29.6%219%Growing
2022Q4₩2,886.2M+18.7%32-3.0%₩90.2M+22.4%2213%Mixed
2022Q3₩2,572M+12.2%320.0%₩80.4M+12.2%1113%Growing
2022Q2₩2,474.1M+5.1%320.0%₩77.3M+5.1%0113%Growing
2022Q1₩2,275.9M+3.6%33+6.5%₩69M-2.7%1112%Mixed
2021Q4₩2,431.2M33₩73.7M1012%
2021Q3₩2,291.3M32₩71.6M1313%
2021Q2₩2,353.1M32₩73.5M1019%
2021Q1₩2,196.8M31₩70.9M1019%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.