SEOUL COMMERCIAL AREA

인왕시장(홍제골목형상점가) 전통시장

서대문구홍제3동· Area 22,776 m² · Area code 3130177 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

육류판매 2025 Q4 · Seoul data

Estimated sales (quarter)₩10,696M▲ +57.8% YoY
Stores15±0.0% YoY
Sales per store₩713.1M▲ +57.8% YoY

Reading this area Estimated sales rose 57.8% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 57.8%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +21.1%
Stores±0.0%
Sales per store▲ +21.1%
Market size
Estimated sales (quarter)
₩10,696M
vs 2024Q4
+57.8%
Estimated transactions
230,068
Per-store economics
Estimated sales per store
₩713.1M
vs a year ago
+57.8%
Per transaction
₩46K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩6,776.3M – ₩10,696M
20212022202320242025
₩8,829.7M₩10,696M
Stores15 – 16
20212022202320242025
1515
Sales per store₩451.8M – ₩713.1M
20212022202320242025
₩588.6M₩713.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +57.8%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
15
vs a year ago
0.0%
Franchise share
0% (0/15)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩9,845.2M₩10,696M
Stores 2024 Q1 → 2025 Q4
1615
Sales per store 2024 Q1 → 2025 Q4
₩615.3M₩713.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1119%
  • 11–1429%
  • 14–1731%
  • 17–2118%
  • 21–243%
Age
  • 10s0%
  • 20s1%
  • 30s5%
  • 40s9%
  • 50s23%
  • 60+62%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon10%
  • Tue8%
  • Wed22%
  • Thu13%
  • Fri16%
  • Sat21%
  • Sun10%
Gender
  • Male35%
  • Female65%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩10,696M+57.8%150.0%₩713.1M+57.8%000%Growing
2025Q3₩7,236.2M-24.0%150.0%₩482.4M-24.0%000%Mixed
2025Q2₩7,199.9M-10.7%15-6.3%₩480M-4.7%000%Shrinking
2025Q1₩8,908.4M-9.5%15-6.3%₩593.9M-3.5%000%Shrinking
2024Q4₩6,776.3M-14.7%15-6.3%₩451.8M-9.0%000%Shrinking
2024Q3₩9,521.2M-8.2%15-6.3%₩634.7M-2.1%010%Shrinking
2024Q2₩8,059.7M+4.5%16+6.7%₩503.7M-2.1%000%Mixed
2024Q1₩9,845.2M+8.7%16+6.7%₩615.3M+1.9%000%Mixed
2023Q4₩7,939.7M-5.5%16+6.7%₩496.2M-11.4%000%Possible crowding
2023Q3₩10,375.5M+16.6%160.0%₩648.5M+16.6%100%Growing
2023Q2₩7,715.4M+10.2%150.0%₩514.4M+10.2%110%Growing
2023Q1₩9,054.3M-1.1%150.0%₩603.6M-1.1%000%Mixed
2022Q4₩8,404.1M-6.9%150.0%₩560.3M-6.9%010%Mixed
2022Q3₩8,898.8M-15.0%16+6.7%₩556.2M-20.3%100%Possible crowding
2022Q2₩7,002.4M-19.6%150.0%₩466.8M-19.6%000%Mixed
2022Q1₩9,156.4M+3.7%150.0%₩610.4M+3.7%000%Growing
2021Q4₩9,023.1M15₩601.5M110%
2021Q3₩10,468.5M15₩697.9M000%
2021Q2₩8,713.5M15₩580.9M110%
2021Q1₩8,829.7M15₩588.6M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.