SEOUL COMMERCIAL AREA

연희대우아파트앞 골목상권

서대문구신촌동· Area 117,804 m² · Area code 3110509 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

제과점 2025 Q4 · Seoul data

Estimated sales (quarter)₩811K▼ -48.5% YoY
Stores5±0.0% YoY
Sales per store₩162K▼ -48.5% YoY

Reading this area Against a year earlier, estimated sales -48.5%, stores 0.0% and sales per store -48.5% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q4 → 2025 Q4
Estimated sales▼ -26.0%
Stores▼ -28.6%
Sales per store▲ +3.7%
Market size
Estimated sales (quarter)
₩811K
vs 2024Q4
-48.5%
Estimated transactions
254
Per-store economics
Estimated sales per store
₩162K
vs a year ago
-48.5%
Per transaction
₩3K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩811K – ₩2.3M
20212022202320242025
₩811K
Stores4 – 8
20212022202320242025
45
Sales per store₩156K – ₩349K
20212022202320242025
₩162K
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 50%
20212022202320242025
50%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -48.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1.1M₩811K
Stores 2024 Q1 → 2025 Q4
75
Sales per store 2024 Q1 → 2025 Q4
₩160K₩162K

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–112%
  • 11–1424%
  • 14–1745%
  • 17–2129%
  • 21–240%
Age
  • 10s3%
  • 20s75%
  • 30s18%
  • 40s1%
  • 50s2%
  • 60+1%
Weekday / weekend
  • Weekday89%
  • Weekend11%
Day of week
  • Mon0%
  • Tue26%
  • Wed11%
  • Thu22%
  • Fri30%
  • Sat11%
  • Sun0%
Gender
  • Male16%
  • Female84%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩811K-48.5%50.0%₩162K-48.5%000%Mixed
2025Q3₩1.3M-18.1%5-28.6%₩256K+14.7%000%Shrinking
2025Q2₩980K-38.5%5-28.6%₩196K-13.9%000%Shrinking
2025Q1₩1.7M+55.4%5-28.6%₩349K+117.6%000%Mixed
2024Q4₩1.6M-23.7%5-37.5%₩315K+22.1%020%Shrinking
2024Q3₩1.6M+18.8%7-12.5%₩223K+35.7%000%Mixed
2024Q2₩1.6M+20.3%7-12.5%₩228K+37.5%000%Mixed
2024Q1₩1.1M-40.4%7-12.5%₩160K-31.9%010%Shrinking
2023Q4₩2.1M+14.8%80.0%₩258K+14.8%000%Growing
2023Q3₩1.3M-38.9%80.0%₩164K-38.9%000%Mixed
2023Q2₩1.3M+5.2%80.0%₩166K+5.2%000%Growing
2023Q1₩1.9M-18.0%8+14.3%₩236K-28.3%000%Possible crowding
2022Q4₩1.8M+64.2%8+14.3%₩225K+43.7%000%Growing
2022Q3₩2.1M8+14.3%₩269K000%
2022Q2₩1.3M8+60.0%₩157K100%
2022Q1₩2.3M7+75.0%₩328K010%
2021Q4₩1.1M7₩156K2214%
2021Q372014%
2021Q251120%
2021Q140050%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.