SEOUL COMMERCIAL AREA

연희대우아파트앞 골목상권

서대문구신촌동· Area 117,804 m² · Area code 3110509 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩93.1M▲ +115.1% YoY
Stores4▼ -20.0% YoY
Sales per store₩23.3M▲ +168.9% YoY

Reading this area Against a year earlier, estimated sales +115.1%, stores -20.0% and sales per store +168.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2024 Q4 → 2025 Q4
Estimated sales▲ +115.1%
Stores▼ -20.0%
Sales per store▲ +168.9%
Market size
Estimated sales (quarter)
₩93.1M
vs 2024Q4
+115.1%
Estimated transactions
6,491
Per-store economics
Estimated sales per store
₩23.3M
vs a year ago
+168.9%
Per transaction
₩14K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩43.3M – ₩140.5M
20212022202320242025
₩93.1M
Stores1 – 6
20212022202320242025
14
Sales per store₩8.7M – ₩33.9M
20212022202320242025
₩23.3M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share0% – 50%
20212022202320242025
0%50%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +115.1%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
50% (2/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩93.1M
Stores 2024 Q1 → 2025 Q4
44
Sales per store 2024 Q1 → 2025 Q4
₩23.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–112%
  • 11–1436%
  • 14–1716%
  • 17–2141%
  • 21–245%
Age
  • 10s3%
  • 20s36%
  • 30s28%
  • 40s12%
  • 50s19%
  • 60+2%
Weekday / weekend
  • Weekday78%
  • Weekend22%
Day of week
  • Mon14%
  • Tue16%
  • Wed17%
  • Thu16%
  • Fri15%
  • Sat11%
  • Sun11%
Gender
  • Male31%
  • Female69%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩93.1M+115.1%4-20.0%₩23.3M+168.9%0050%Mixed
2025Q3₩135.7M40.0%₩33.9M0050%
2025Q2₩135M40.0%₩33.8M0150%
2025Q1₩140.5M5+25.0%₩28.1M0040%
2024Q4₩43.3M5+25.0%₩8.7M1040%
2024Q340.0%0050%
2024Q24-20.0%0050%
2024Q14-20.0%1050%
2023Q44-20.0%0025%
2023Q34-20.0%1125%
2023Q250.0%000%
2023Q15-16.7%000%
2022Q45+25.0%000%
2022Q35+150.0%000%
2022Q25+150.0%010%
2022Q16+500.0%200%
2021Q44200%
2021Q32000%
2021Q22100%
2021Q11010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.