SEOUL COMMERCIAL AREA

삼청동 발달상권

종로구삼청동· Area 251,643 m² · Area code 3120005 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

편의점 2025 Q4 · Seoul data

Estimated sales (quarter)₩378.5M▼ -18.2% YoY
Stores1±0.0% YoY
Sales per store₩378.5M▼ -18.2% YoY

Reading this area Against a year earlier, estimated sales -18.2%, stores 0.0% and sales per store -18.2% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +110.6%
Stores
Sales per store
Market size
Estimated sales (quarter)
₩378.5M
vs 2024Q4
-18.2%
Estimated transactions
81,348
Per-store economics
Estimated sales per store
₩378.5M
vs a year ago
-18.2%
Per transaction
₩5K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩179.7M – ₩552M
20212022202320242025
₩179.7M₩378.5M
Stores0 – 1
20212022202320242025
01
Sales per store₩322.4M – ₩552M
20212022202320242025
₩378.5M
Openings0 – 1
20212022202320242025
01
Closings0 – 2
20212022202320242025
11
Franchise share400% – 500%
20212022202320242025
400%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -18.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
400% (4/1)
Movement
Openings (rate)
1 (20%)
Closings (rate)
1 (20%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩370M₩378.5M
Stores 2024 Q1 → 2025 Q4
11
Sales per store 2024 Q1 → 2025 Q4
₩370M₩378.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1117%
  • 11–1427%
  • 14–1730%
  • 17–2123%
  • 21–243%
Age
  • 10s2%
  • 20s17%
  • 30s27%
  • 40s21%
  • 50s18%
  • 60+14%
Weekday / weekend
  • Weekday67%
  • Weekend33%
Day of week
  • Mon11%
  • Tue12%
  • Wed15%
  • Thu14%
  • Fri14%
  • Sat19%
  • Sun15%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩378.5M-18.2%10.0%₩378.5M-18.2%11400%Mixed
2025Q3₩440.4M-20.2%10.0%₩440.4M-20.2%00400%Mixed
2025Q2₩506.9M-4.9%10.0%₩506.9M-4.9%00400%Mixed
2025Q1₩322.4M-12.9%10.0%₩322.4M-12.9%00400%Mixed
2024Q4₩462.8M+18.0%10.0%₩462.8M+18.0%12400%Growing
2024Q3₩552M+24.6%10.0%₩552M+24.6%10500%Growing
2024Q2₩533.1M+12.6%1₩533.1M00400%
2024Q1₩370M+9.6%1₩370M00400%
2023Q4₩392.1M-13.5%1₩392.1M00400%
2023Q3₩443.1M-14.4%1₩443.1M10400%
2023Q2₩473.5M-6.6%000
2023Q1₩337.5M+3.9%000
2022Q4₩453.4M+30.0%000
2022Q3₩517.4M+63.2%000
2022Q2₩506.8M+67.8%000
2022Q1₩324.9M+80.7%000
2021Q4₩348.8M000
2021Q3₩317M000
2021Q2₩302M000
2021Q1₩179.7M001
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.