SEOUL COMMERCIAL AREA

한남오거리 발달상권

용산구한남동· Area 156,210 m² · Area code 3120047 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩11,897.6M▲ +23.0% YoY
Stores66▲ +6.5% YoY
Sales per store₩180.3M▲ +15.5% YoY

Reading this area Estimated sales rose 23.0% from a year earlier while stores were up 6.5%, so sales per store also rose 15.5%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +174.5%
Stores▲ +1.5%
Sales per store▲ +170.4%
Market size
Estimated sales (quarter)
₩11,897.6M
vs 2024Q4
+23.0%
Estimated transactions
163,136
Per-store economics
Estimated sales per store
₩180.3M
vs a year ago
+15.5%
Per transaction
₩73K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩4,305.7M – ₩11,897.6M
20212022202320242025
₩4,333.9M₩11,897.6M
Stores56 – 68
20212022202320242025
6566
Sales per store₩66.7M – ₩180.3M
20212022202320242025
₩66.7M₩180.3M
Openings0 – 10
20212022202320242025
12
Closings0 – 7
20212022202320242025
31
Franchise share9% – 15%
20212022202320242025
9%12%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +23.0%, stores YoY +6.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
66
vs a year ago
+6.5%
Franchise share
12% (8/66)
Movement
Openings (rate)
2 (3%)
Closings (rate)
1 (1%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩8,345.6M₩11,897.6M
Stores 2024 Q1 → 2025 Q4
6266
Sales per store 2024 Q1 → 2025 Q4
₩134.6M₩180.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0615%
  • 06–112%
  • 11–1411%
  • 14–176%
  • 17–2136%
  • 21–2430%
Age
  • 10s0%
  • 20s22%
  • 30s38%
  • 40s18%
  • 50s13%
  • 60+9%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon12%
  • Tue13%
  • Wed14%
  • Thu13%
  • Fri16%
  • Sat18%
  • Sun13%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩11,897.6M+23.0%66+6.5%₩180.3M+15.5%2112%Growing
2025Q3₩10,882.4M+42.1%65+1.6%₩167.4M+39.9%2012%Growing
2025Q2₩10,048.1M+19.7%65-4.4%₩154.6M+25.2%2312%Mixed
2025Q1₩8,987.2M+7.7%66+6.5%₩136.2M+1.2%7412%Mixed
2024Q4₩9,672.8M+7.6%62+1.6%₩156M+5.9%0215%Growing
2024Q3₩7,656.4M-5.0%64+12.3%₩119.6M-15.4%4714%Possible crowding
2024Q2₩8,394.2M+1.5%68+15.3%₩123.4M-11.9%10412%Possible crowding
2024Q1₩8,345.6M+12.0%62+3.3%₩134.6M+8.4%1013%Growing
2023Q4₩8,990.2M+6.2%61+5.2%₩147.4M+1.0%5013%Mixed
2023Q3₩8,055.8M+4.0%57-1.7%₩141.3M+5.8%0212%Growing
2023Q2₩8,266.9M+10.3%59+5.4%₩140.1M+4.7%1312%Growing
2023Q1₩7,453.3M+62.1%60+1.7%₩124.2M+59.4%6313%Growing
2022Q4₩8,463.5M+32.6%58-1.7%₩145.9M+34.9%2212%Growing
2022Q3₩7,744.6M+79.9%58-3.3%₩133.5M+86.1%3112%Mixed
2022Q2₩7,493.7M+39.8%56-9.7%₩133.8M+54.8%1313%Mixed
2022Q1₩4,597.5M+6.1%59-9.2%₩77.9M+16.9%1110%Mixed
2021Q4₩6,382.9M59₩108.2M2310%
2021Q3₩4,305.7M60₩71.8M2410%
2021Q2₩5,358.6M62₩86.4M0310%
2021Q1₩4,333.9M65₩66.7M139%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.