SEOUL COMMERCIAL AREA

건대입구역(건대) 발달상권

광진구화양동· Area 275,082 m² · Area code 3120053 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

한식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩17,739.7M▼ -4.5% YoY
Stores156▲ +4.0% YoY
Sales per store₩113.7M▼ -8.1% YoY

Reading this area Stores rose 4.0% from a year earlier while estimated sales stayed about the same (-4.5%), so sales per store fell 8.1%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +74.2%
Stores▲ +19.1%
Sales per store▲ +46.3%
Market size
Estimated sales (quarter)
₩17,739.7M
vs 2024Q4
-4.5%
Estimated transactions
452,269
Per-store economics
Estimated sales per store
₩113.7M
vs a year ago
-8.1%
Per transaction
₩39K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩9,906.4M – ₩19,534.7M
20212022202320242025
₩10,181M₩17,739.7M
Stores122 – 158
20212022202320242025
131156
Sales per store₩76.8M – ₩151.4M
20212022202320242025
₩77.7M₩113.7M
Openings4 – 17
20212022202320242025
412
Closings2 – 18
20212022202320242025
116
Franchise share35% – 50%
20212022202320242025
38%35%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.5%, stores YoY +4.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
156
vs a year ago
+4.0%
Franchise share
35% (55/156)
Movement
Openings (rate)
12 (6%)
Closings (rate)
6 (3%)
Net store change
+6
Estimated sales 2024 Q1 → 2025 Q4
₩19,035.5M₩17,739.7M
Stores 2024 Q1 → 2025 Q4
141156
Sales per store 2024 Q1 → 2025 Q4
₩135M₩113.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0610%
  • 06–112%
  • 11–1416%
  • 14–178%
  • 17–2139%
  • 21–2425%
Age
  • 10s3%
  • 20s38%
  • 30s25%
  • 40s12%
  • 50s13%
  • 60+8%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon12%
  • Tue12%
  • Wed15%
  • Thu14%
  • Fri17%
  • Sat18%
  • Sun13%
Gender
  • Male56%
  • Female44%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩17,739.7M-4.5%156+4.0%₩113.7M-8.1%12635%Possible crowding
2025Q3₩16,440.3M-3.5%150+2.0%₩109.6M-5.4%81837%Mixed
2025Q2₩16,848.2M-12.7%158+9.7%₩106.6M-20.5%101237%Possible crowding
2025Q1₩17,118.7M-10.1%158+12.1%₩108.3M-19.7%13438%Possible crowding
2024Q4₩18,570M-4.9%150+16.3%₩123.8M-18.2%8339%Possible crowding
2024Q3₩17,039.8M-3.0%147+14.8%₩115.9M-15.6%121338%Possible crowding
2024Q2₩19,303.2M+2.9%144+12.5%₩134M-8.5%131042%Possible crowding
2024Q1₩19,035.5M+6.6%141+11.0%₩135M-4.0%17543%Competition inflow
2023Q4₩19,534.7M+5.2%1290.0%₩151.4M+5.2%8547%Growing
2023Q3₩17,573.2M+2.1%128+4.9%₩137.3M-2.6%91445%Mixed
2023Q2₩18,755.9M+4.8%128+2.4%₩146.5M+2.4%8749%Mixed
2023Q1₩17,855.3M+43.8%127+1.6%₩140.6M+41.6%6650%Growing
2022Q4₩18,565.6M+21.9%129+1.6%₩143.9M+20.1%9247%Growing
2022Q3₩17,203.3M+73.7%122-5.4%₩141M+83.6%4650%Mixed
2022Q2₩17,893.3M+46.9%125-2.3%₩143.1M+50.5%5648%Growing
2022Q1₩12,413.7M+21.9%125-4.6%₩99.3M+27.8%101049%Mixed
2021Q4₩15,224.8M127₩119.9M10846%
2021Q3₩9,906.4M129₩76.8M10643%
2021Q2₩12,178.2M128₩95.1M111241%
2021Q1₩10,181M131₩77.7M41138%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.