SEOUL COMMERCIAL AREA

건대입구역(건대) 발달상권

광진구화양동· Area 275,082 m² · Area code 3120053 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠 강습 2025 Q4 · Seoul data

Estimated sales (quarter)₩108.1M▲ +39.2% YoY
Stores16▲ +6.7% YoY
Sales per store₩6.8M▲ +30.5% YoY

Reading this area Estimated sales rose 39.2% from a year earlier while stores were up 6.7%, so sales per store also rose 30.5%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -43.5%
Stores▲ +45.5%
Sales per store▼ -61.1%
Market size
Estimated sales (quarter)
₩108.1M
vs 2024Q4
+39.2%
Estimated transactions
211
Per-store economics
Estimated sales per store
₩6.8M
vs a year ago
+30.5%
Per transaction
₩512K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩65.6M – ₩537.5M
20212022202320242025
₩191.2M₩108.1M
Stores11 – 16
20212022202320242025
1116
Sales per store₩4.1M – ₩41.3M
20212022202320242025
₩17.4M₩6.8M
Openings0 – 3
20212022202320242025
20
Closings0 – 3
20212022202320242025
00
Franchise share6% – 9%
20212022202320242025
9%6%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +39.2%, stores YoY +6.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
16
vs a year ago
+6.7%
Franchise share
6% (1/16)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩319.1M₩108.1M
Stores 2024 Q1 → 2025 Q4
1616
Sales per store 2024 Q1 → 2025 Q4
₩19.9M₩6.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1415%
  • 14–179%
  • 17–2168%
  • 21–245%
Age
  • 10s0%
  • 20s22%
  • 30s73%
  • 40s0%
  • 50s2%
  • 60+3%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon25%
  • Tue19%
  • Wed37%
  • Thu14%
  • Fri4%
  • Sat0%
  • Sun0%
Gender
  • Male25%
  • Female75%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩108.1M+39.2%16+6.7%₩6.8M+30.5%006%Growing
2025Q3₩65.6M-68.0%16+6.7%₩4.1M-70.0%106%Possible crowding
2025Q2₩73.8M-71.6%150.0%₩4.9M-71.6%007%Mixed
2025Q1₩88.6M-72.2%15-6.3%₩5.9M-70.4%007%Shrinking
2024Q4₩77.6M-61.6%15+7.1%₩5.2M-64.1%007%Possible crowding
2024Q3₩205M-0.9%15+15.4%₩13.7M-14.1%117%Possible crowding
2024Q2₩259.5M+10.1%15-6.3%₩17.3M+17.5%127%Mixed
2024Q1₩319.1M+56.7%16+6.7%₩19.9M+46.9%206%Growing
2023Q4₩202M-42.2%14-6.7%₩14.4M-38.0%217%Shrinking
2023Q3₩206.8M-39.2%130.0%₩15.9M-39.2%038%Mixed
2023Q2₩235.7M-56.2%16+23.1%₩14.7M-64.4%106%Possible crowding
2023Q1₩203.6M-56.2%15+7.1%₩13.6M-59.2%007%Possible crowding
2022Q4₩349.2M-4.7%15+7.1%₩23.3M-11.1%317%Possible crowding
2022Q3₩340M-10.0%130.0%₩26.2M-10.0%008%Mixed
2022Q2₩537.5M+27.1%130.0%₩41.3M+27.1%018%Growing
2022Q1₩465.3M+143.4%14+27.3%₩33.2M+91.2%007%Growing
2021Q4₩366.6M14₩26.2M217%
2021Q3₩377.9M13₩29.1M008%
2021Q2₩422.9M13₩32.5M318%
2021Q1₩191.2M11₩17.4M209%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.