SEOUL COMMERCIAL AREA

건대입구역(건대) Developed area

Gwangjin-gu (광진구) 화양동· Area 275,082 m² · Area code 3120053 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩68.5M▲ +4.5% YoY
Stores3±0.0% YoY
Sales per store₩22.8M▲ +4.5% YoY

Reading this area Estimated sales rose 4.5% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 4.5%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +6.9%
Stores±0.0%
Sales per store▲ +6.9%
Market size
Estimated sales (quarter)
₩68.5M
vs 2024Q4
+4.5%
Estimated transactions
144
Per-store economics
Estimated sales per store
₩22.8M
vs a year ago
+4.5%
Per transaction
₩475K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩26.5M – ₩121.8M
20212022202320242025
₩64M₩68.5M
Stores2 – 4
20212022202320242025
33
Sales per store₩8.8M – ₩47.3M
20212022202320242025
₩21.3M₩22.8M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share50% – 100%
20212022202320242025
67%67%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +4.5%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
67% (2/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩55.2M₩68.5M
Stores 2024 Q1 → 2025 Q4
23
Sales per store 2024 Q1 → 2025 Q4
₩27.6M₩22.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–140%
  • 14–1731%
  • 17–2169%
  • 21–240%
Age
  • 10s0%
  • 20s33%
  • 30s35%
  • 40s17%
  • 50s0%
  • 60+16%
Weekday / weekend
  • Weekday100%
  • Weekend0%
Day of week
  • Mon14%
  • Tue45%
  • Wed8%
  • Thu13%
  • Fri20%
  • Sat0%
  • Sun0%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩68.5M+4.5%30.0%₩22.8M+4.5%0067%Sales↑ · Stores→ · Per store↑
2025Q3₩67.4M-44.7%30.0%₩22.5M-44.7%0067%Sales↓ · Stores→ · Per store↓
2025Q2₩47.4M-31.4%30.0%₩15.8M-31.4%0067%Sales↓ · Stores→ · Per store↓
2025Q1₩49.6M-10.0%3+50.0%₩16.5M-40.0%0067%Sales↓ · Stores↑ · Per store↓
2024Q4₩65.5M+4.8%3+50.0%₩21.8M-30.1%0067%Sales↑ · Stores↑ · Per store↓
2024Q3₩121.8M+28.7%3+50.0%₩40.6M-14.2%0067%Sales↑ · Stores↑ · Per store↓
2024Q2₩69.1M+8.0%3+50.0%₩23M-28.0%1067%Sales↑ · Stores↑ · Per store↓
2024Q1₩55.2M-19.7%20.0%₩27.6M-19.7%00100%Sales↓ · Stores→ · Per store↓
2023Q4₩62.5M+81.3%20.0%₩31.3M+81.3%00100%Sales↑ · Stores→ · Per store↑
2023Q3₩94.6M+52.7%2-33.3%₩47.3M+129.0%00100%Sales↑ · Stores↓ · Per store↑
2023Q2₩63.9M-19.7%2-33.3%₩32M+20.5%00100%Sales↓ · Stores↓ · Per store↑
2023Q1₩68.7M-5.7%2-33.3%₩34.3M+41.4%00100%Sales↓ · Stores↓ · Per store↑
2022Q4₩34.5M+30.1%2-33.3%₩17.2M+95.2%01100%Sales↑ · Stores↓ · Per store↑
2022Q3₩62M+32.1%3-25.0%₩20.7M+76.1%0067%Sales↑ · Stores↓ · Per store↑
2022Q2₩79.6M+50.7%30.0%₩26.5M+50.7%0067%Sales↑ · Stores→ · Per store↑
2022Q1₩72.8M+13.7%30.0%₩24.3M+13.7%0067%Sales↑ · Stores→ · Per store↑
2021Q4₩26.5M3₩8.8M0167%
2021Q3₩46.9M4₩11.7M1050%
2021Q2₩52.8M3₩17.6M0067%
2021Q1₩64M3₩21.3M0067%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.