SEOUL COMMERCIAL AREA

마들역 발달상권

노원구상계9동· Area 38,976 m² · Area code 3120080 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩213.1M▼ -19.1% YoY
Stores5▲ +25.0% YoY
Sales per store₩42.6M▼ -35.3% YoY

Reading this area Stores rose 25.0% from a year earlier while estimated sales stayed about the same (-19.1%), so sales per store fell 35.3%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -5.0%
Stores±0.0%
Sales per store▼ -5.0%
Market size
Estimated sales (quarter)
₩213.1M
vs 2024Q4
-19.1%
Estimated transactions
1,476
Per-store economics
Estimated sales per store
₩42.6M
vs a year ago
-35.3%
Per transaction
₩144K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩183.2M – ₩360.5M
20212022202320242025
₩224.3M₩213.1M
Stores4 – 6
20212022202320242025
55
Sales per store₩36.6M – ₩90.1M
20212022202320242025
₩44.9M₩42.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share17% – 25%
20212022202320242025
20%20%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -19.1%, stores YoY +25.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
+25.0%
Franchise share
20% (1/5)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩316.6M₩213.1M
Stores 2024 Q1 → 2025 Q4
45
Sales per store 2024 Q1 → 2025 Q4
₩79.2M₩42.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–062%
  • 06–1112%
  • 11–1411%
  • 14–1718%
  • 17–2147%
  • 21–2410%
Age
  • 10s3%
  • 20s18%
  • 30s22%
  • 40s25%
  • 50s22%
  • 60+10%
Weekday / weekend
  • Weekday86%
  • Weekend14%
Day of week
  • Mon18%
  • Tue14%
  • Wed26%
  • Thu20%
  • Fri9%
  • Sat5%
  • Sun9%
Gender
  • Male41%
  • Female59%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩213.1M-19.1%5+25.0%₩42.6M-35.3%0020%Possible crowding
2025Q3₩323.4M+33.3%5+25.0%₩64.7M+6.7%1120%Growing
2025Q2₩255.1M-17.9%5+25.0%₩51M-34.3%1020%Possible crowding
2025Q1₩360.5M+13.9%40.0%₩90.1M+13.9%0025%Growing
2024Q4₩263.4M+30.8%40.0%₩65.8M+30.8%0025%Growing
2024Q3₩242.5M-22.3%40.0%₩60.6M-22.3%0025%Mixed
2024Q2₩310.8M+69.7%4-20.0%₩77.7M+112.1%0025%Mixed
2024Q1₩316.6M+28.5%4-20.0%₩79.2M+60.7%0025%Mixed
2023Q4₩201.4M-1.6%4-20.0%₩50.3M+23.0%0025%Possible recovery
2023Q3₩312M+60.5%4-20.0%₩78M+100.6%1225%Mixed
2023Q2₩183.2M-39.9%5-16.7%₩36.6M-27.8%0020%Shrinking
2023Q1₩246.3M-8.6%5-16.7%₩49.3M+9.7%0020%Shrinking
2022Q4₩204.6M-29.5%50.0%₩40.9M-29.5%0020%Mixed
2022Q3₩194.4M-20.3%50.0%₩38.9M-20.3%1220%Mixed
2022Q2₩304.6M+16.2%6+20.0%₩50.8M-3.1%0017%Competition inflow
2022Q1₩269.4M+20.1%6+20.0%₩44.9M+0.1%1017%Mixed
2021Q4₩290.1M5₩58M0020%
2021Q3₩243.8M5₩48.8M0020%
2021Q2₩262M5₩52.4M0020%
2021Q1₩224.3M5₩44.9M0020%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.