SEOUL COMMERCIAL AREA

망원역 Developed area

Mapo-gu (마포구) 망원1동· Area 67,876 m² · Area code 3120100 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

양식음식점 2025 Q4 · Seoul data

Estimated sales (quarter)₩67.4M▲ +197.2% YoY
Stores7▲ +16.7% YoY
Sales per store₩9.6M▲ +154.8% YoY

Reading this area Estimated sales rose 197.2% from a year earlier while stores were up 16.7%, so sales per store also rose 154.8%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2023 Q3 → 2025 Q4
Estimated sales▲ +8408.9%
Stores▲ +40.0%
Sales per store▲ +5977.8%
Market size
Estimated sales (quarter)
₩67.4M
vs 2024Q4
+197.2%
Estimated transactions
235
Per-store economics
Estimated sales per store
₩9.6M
vs a year ago
+154.8%
Per transaction
₩287K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩792K – ₩67.4M
20212022202320242025
₩67.4M
Stores4 – 7
20212022202320242025
57
Sales per store₩158K – ₩9.6M
20212022202320242025
₩9.6M
Openings0 – 2
20212022202320242025
01
Closings0 – 2
20212022202320242025
10
Franchise share0% – 40%
20212022202320242025
20%14%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +197.2%, stores YoY +16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
7
vs a year ago
+16.7%
Franchise share
14% (1/7)
Movement
Openings (rate)
1 (13%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩12.6M₩67.4M
Stores 2024 Q1 → 2025 Q4
57
Sales per store 2024 Q1 → 2025 Q4
₩2.5M₩9.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–110%
  • 11–146%
  • 14–1732%
  • 17–2130%
  • 21–2432%
Age
  • 10s0%
  • 20s38%
  • 30s31%
  • 40s14%
  • 50s13%
  • 60+5%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon41%
  • Tue0%
  • Wed25%
  • Thu5%
  • Fri11%
  • Sat12%
  • Sun5%
Gender
  • Male47%
  • Female53%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩67.4M+197.2%7+16.7%₩9.6M+154.8%1014%Growing
2025Q3₩61M+114.6%7+40.0%₩8.7M+53.3%000%Growing
2025Q2₩43.7M+75.5%7+40.0%₩6.2M+25.4%120%Growing
2025Q17+40.0%1114%
2024Q4₩22.7M+30.9%6+20.0%₩3.8M+9.1%1033%Growing
2024Q3₩28.4M+3488.1%50.0%₩5.7M+3488.1%0040%Growing
2024Q2₩24.9M50.0%₩5M0040%
2024Q1₩12.6M50.0%₩2.5M0040%
2023Q4₩17.3M50.0%₩3.5M0040%
2023Q3₩792K5-16.7%₩158K1040%
2023Q25-28.6%0020%
2023Q15-28.6%0020%
2022Q45-16.7%0120%
2022Q36+50.0%0117%
2022Q27+75.0%0014%
2022Q17+40.0%1014%
2021Q462017%
2021Q340025%
2021Q240125%
2021Q150120%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.