SEOUL COMMERCIAL AREA

망원역 발달상권

마포구망원1동· Area 67,876 m² · Area code 3120100 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

노래방 2025 Q4 · Seoul data

Estimated sales (quarter)₩299M▼ -0.6% YoY
Stores8▼ -11.1% YoY
Sales per store₩37.4M▲ +11.8% YoY

Reading this area Stores fell 11.1% from a year earlier while estimated sales held at -0.6%, so sales per store rose 11.8%. (descriptive pattern: Possible recovery)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +324.3%
Stores▼ -11.1%
Sales per store▲ +377.4%
Market size
Estimated sales (quarter)
₩299M
vs 2024Q4
-0.6%
Estimated transactions
21,165
Per-store economics
Estimated sales per store
₩37.4M
vs a year ago
+11.8%
Per transaction
₩14K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩70.5M – ₩364.5M
20212022202320242025
₩70.5M₩299M
Stores8 – 9
20212022202320242025
98
Sales per store₩7.8M – ₩41.6M
20212022202320242025
₩7.8M₩37.4M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share11% – 25%
20212022202320242025
11%25%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -0.6%, stores YoY -11.1%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
-11.1%
Franchise share
25% (2/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩218.5M₩299M
Stores 2024 Q1 → 2025 Q4
88
Sales per store 2024 Q1 → 2025 Q4
₩27.3M₩37.4M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0636%
  • 06–110%
  • 11–142%
  • 14–174%
  • 17–2119%
  • 21–2439%
Age
  • 10s2%
  • 20s21%
  • 30s20%
  • 40s17%
  • 50s29%
  • 60+11%
Weekday / weekend
  • Weekday65%
  • Weekend35%
Day of week
  • Mon9%
  • Tue16%
  • Wed12%
  • Thu9%
  • Fri18%
  • Sat16%
  • Sun18%
Gender
  • Male72%
  • Female28%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩299M-0.6%8-11.1%₩37.4M+11.8%0025%Possible recovery
2025Q3₩217.7M-15.1%80.0%₩27.2M-15.1%0025%Mixed
2025Q2₩268M-2.2%80.0%₩33.5M-2.2%0025%Mixed
2025Q1₩227M+3.9%80.0%₩28.4M+3.9%0125%Growing
2024Q4₩300.8M-1.4%9+12.5%₩33.4M-12.4%2022%Possible crowding
2024Q3₩256.3M-13.5%80.0%₩32M-13.5%0013%Mixed
2024Q2₩274.1M-17.6%80.0%₩34.3M-17.6%0013%Mixed
2024Q1₩218.5M-9.1%80.0%₩27.3M-9.1%0013%Mixed
2023Q4₩305.1M-16.3%8-11.1%₩38.1M-5.8%0013%Shrinking
2023Q3₩296.4M+6.9%8-11.1%₩37.1M+20.3%0013%Mixed
2023Q2₩332.6M+2.0%8-11.1%₩41.6M+14.7%0013%Possible recovery
2023Q1₩240.3M+79.1%8-11.1%₩30M+101.5%0113%Mixed
2022Q4₩364.5M+55.5%90.0%₩40.5M+55.5%0011%Growing
2022Q3₩277.2M+200.2%90.0%₩30.8M+200.2%0011%Growing
2022Q2₩326.2M+217.8%90.0%₩36.2M+217.8%0011%Growing
2022Q1₩134.1M+90.4%90.0%₩14.9M+90.4%0011%Growing
2021Q4₩234.4M9₩26M0011%
2021Q3₩92.3M9₩10.3M0011%
2021Q2₩102.6M9₩11.4M0011%
2021Q1₩70.5M9₩7.8M0011%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.