SEOUL COMMERCIAL AREA

망원역 발달상권

마포구망원1동· Area 67,876 m² · Area code 3120100 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

패스트푸드점 2025 Q4 · Seoul data

Estimated sales (quarter)₩554.8M▼ -6.7% YoY
Stores1±0.0% YoY
Sales per store₩554.8M▼ -6.7% YoY

Reading this area Against a year earlier, estimated sales -6.7%, stores 0.0% and sales per store -6.7% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +7.3%
Stores±0.0%
Sales per store▲ +7.3%
Market size
Estimated sales (quarter)
₩554.8M
vs 2024Q4
-6.7%
Estimated transactions
62,908
Per-store economics
Estimated sales per store
₩554.8M
vs a year ago
-6.7%
Per transaction
₩9K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩516.9M – ₩689.7M
20212022202320242025
₩516.9M₩554.8M
Stores1 – 2
20212022202320242025
11
Sales per store₩277.4M – ₩689.7M
20212022202320242025
₩516.9M₩554.8M
Openings0 – 1
20212022202320242025
10
Closings0 – 1
20212022202320242025
00
Franchise share250% – 800%
20212022202320242025
800%600%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -6.7%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
600% (6/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩607.8M₩554.8M
Stores 2024 Q1 → 2025 Q4
21
Sales per store 2024 Q1 → 2025 Q4
₩303.9M₩554.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–069%
  • 06–1112%
  • 11–1422%
  • 14–1715%
  • 17–2128%
  • 21–2415%
Age
  • 10s2%
  • 20s23%
  • 30s31%
  • 40s20%
  • 50s16%
  • 60+9%
Weekday / weekend
  • Weekday70%
  • Weekend30%
Day of week
  • Mon13%
  • Tue14%
  • Wed15%
  • Thu14%
  • Fri14%
  • Sat15%
  • Sun15%
Gender
  • Male57%
  • Female43%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩554.8M-6.7%10.0%₩554.8M-6.7%00600%Mixed
2025Q3₩646M-6.3%10.0%₩646M-6.3%00600%Mixed
2025Q2₩618.3M-7.1%1-50.0%₩618.3M+85.8%00600%Shrinking
2025Q1₩575.2M-5.4%1-50.0%₩575.2M+89.3%00600%Shrinking
2024Q4₩594.4M+0.8%1-50.0%₩594.4M+101.6%00600%Possible recovery
2024Q3₩689.7M+13.5%1-50.0%₩689.7M+127.0%11600%Mixed
2024Q2₩665.4M+14.9%20.0%₩332.7M+14.9%00250%Growing
2024Q1₩607.8M-5.3%20.0%₩303.9M-5.3%01250%Mixed
2023Q4₩589.8M+6.3%20.0%₩294.9M+6.3%00300%Growing
2023Q3₩607.7M-1.9%20.0%₩303.8M-1.9%00300%Mixed
2023Q2₩579.4M+4.0%20.0%₩289.7M+4.0%00300%Growing
2023Q1₩642.1M+15.3%20.0%₩321.1M+15.3%00300%Growing
2022Q4₩554.8M-1.8%2+100.0%₩277.4M-50.9%00300%Possible crowding
2022Q3₩619.4M+2.7%2+100.0%₩309.7M-48.7%00300%Possible crowding
2022Q2₩557.2M-3.4%2+100.0%₩278.6M-51.7%01300%Possible crowding
2022Q1₩557.1M+7.8%2+100.0%₩278.6M-46.1%11350%Competition inflow
2021Q4₩564.8M1₩564.8M00800%
2021Q3₩603.4M1₩603.4M11800%
2021Q2₩576.7M1₩576.7M00800%
2021Q1₩516.9M1₩516.9M10800%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.