SEOUL COMMERCIAL AREA

국회의사당역(국회의사당) 발달상권

영등포구여의동· Area 353,915 m² · Area code 3120148 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩214.7M▼ -55.0% YoY
Stores31▲ +14.8% YoY
Sales per store₩6.9M▼ -60.8% YoY

Reading this area Stores rose 14.8% from a year earlier while estimated sales stayed about the same (-55.0%), so sales per store fell 60.8%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q3 → 2025 Q4
Estimated sales▲ +309.0%
Stores▲ +40.9%
Sales per store▲ +190.3%
Market size
Estimated sales (quarter)
₩214.7M
vs 2024Q4
-55.0%
Estimated transactions
549
Per-store economics
Estimated sales per store
₩6.9M
vs a year ago
-60.8%
Per transaction
₩391K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩7.2M – ₩1,044.7M
20212022202320242025
₩214.7M
Stores21 – 31
20212022202320242025
2131
Sales per store₩311K – ₩45.4M
20212022202320242025
₩6.9M
Openings0 – 3
20212022202320242025
02
Closings0 – 2
20212022202320242025
00
Franchise share13% – 17%
20212022202320242025
14%13%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -55.0%, stores YoY +14.8%.

Competition change stores, openings, closings, franchise
Competition
Stores
31
vs a year ago
+14.8%
Franchise share
13% (4/31)
Movement
Openings (rate)
2 (6%)
Closings (rate)
0 (0%)
Net store change
+2
Estimated sales 2024 Q1 → 2025 Q4
₩514.8M₩214.7M
Stores 2024 Q1 → 2025 Q4
2431
Sales per store 2024 Q1 → 2025 Q4
₩21.4M₩6.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–115%
  • 11–140%
  • 14–1785%
  • 17–2110%
  • 21–240%
Age
  • 10s0%
  • 20s0%
  • 30s67%
  • 40s10%
  • 50s0%
  • 60+23%
Weekday / weekend
  • Weekday12%
  • Weekend88%
Day of week
  • Mon6%
  • Tue0%
  • Wed5%
  • Thu1%
  • Fri0%
  • Sat88%
  • Sun0%
Gender
  • Male77%
  • Female23%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩214.7M-55.0%31+14.8%₩6.9M-60.8%2013%Possible crowding
2025Q3₩237.6M-11.6%29+20.8%₩8.2M-26.8%1014%Possible crowding
2025Q2₩59.5M-88.1%28+16.7%₩2.1M-89.8%0014%Possible crowding
2025Q1₩655.3M+27.3%28+16.7%₩23.4M+9.1%1014%Growing
2024Q4₩477.4M-54.3%27+17.4%₩17.7M-61.1%3015%Possible crowding
2024Q3₩268.8M-49.9%24+4.3%₩11.2M-52.0%0017%Possible crowding
2024Q2₩498.6M-5.3%24+4.3%₩20.8M-9.3%0017%Possible crowding
2024Q1₩514.8M+102.2%24+4.3%₩21.4M+93.8%1017%Growing
2023Q4₩1,044.7M+317.2%23-8.0%₩45.4M+353.4%0017%Mixed
2023Q3₩536.2M+29.6%23-4.2%₩23.3M+35.3%0017%Mixed
2023Q2₩526.6M-6.8%23-4.2%₩22.9M-2.8%0017%Shrinking
2023Q1₩254.6M+3455.5%230.0%₩11.1M+3455.5%0217%Growing
2022Q4₩250.4M25+8.7%₩10M1016%
2022Q3₩413.7M+688.0%24+9.1%₩17.2M+622.3%0017%Growing
2022Q2₩565M24+14.3%₩23.5M3117%
2022Q1₩7.2M23+9.5%₩311K0013%
2021Q4232113%
2021Q3₩52.5M22₩2.4M1014%
2021Q2210014%
2021Q1210014%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.