SEOUL COMMERCIAL AREA

방배역 Developed area

Seocho-gu (서초구) 방배1동· Area 193,617 m² · Area code 3120166 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

육류판매 2025 Q4 · Seoul data

Estimated sales (quarter)₩655.2M▲ +3.1% YoY
Stores4▼ -50.0% YoY
Sales per store₩163.8M▲ +106.2% YoY

Reading this area Against a year earlier, estimated sales +3.1%, stores -50.0% and sales per store +106.2% do not read in one direction. (vs a year earlier: Sales↑ · Stores↓ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -34.4%
Stores▼ -63.6%
Sales per store▲ +80.4%
Market size
Estimated sales (quarter)
₩655.2M
vs 2024Q4
+3.1%
Estimated transactions
14,397
Per-store economics
Estimated sales per store
₩163.8M
vs a year ago
+106.2%
Per transaction
₩46K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩587.2M – ₩998.8M
20212022202320242025
₩998.8M₩655.2M
Stores4 – 11
20212022202320242025
114
Sales per store₩60.1M – ₩163.8M
20212022202320242025
₩90.8M₩163.8M
Openings0 – 2
20212022202320242025
00
Closings0 – 4
20212022202320242025
00
Franchise share18% – 50%
20212022202320242025
18%50%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +3.1%, stores YoY -50.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-50.0%
Franchise share
50% (2/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩756.7M₩655.2M
Stores 2024 Q1 → 2025 Q4
94
Sales per store 2024 Q1 → 2025 Q4
₩84.1M₩163.8M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1114%
  • 11–1424%
  • 14–1732%
  • 17–2129%
  • 21–240%
Age
  • 10s0%
  • 20s1%
  • 30s6%
  • 40s16%
  • 50s23%
  • 60+54%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon13%
  • Tue12%
  • Wed15%
  • Thu11%
  • Fri18%
  • Sat17%
  • Sun14%
Gender
  • Male46%
  • Female54%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩655.2M+3.1%4-50.0%₩163.8M+106.2%0050%Sales↑ · Stores↓ · Per store↑
2025Q3₩604.5M-21.1%4-50.0%₩151.1M+57.8%0050%Sales↓ · Stores↓ · Per store↑
2025Q2₩587.2M-4.6%4-50.0%₩146.8M+90.8%0450%Sales↓ · Stores↓ · Per store↑
2025Q1₩722.3M-4.5%8-11.1%₩90.3M+7.4%0025%Sales↓ · Stores↓ · Per store↑
2024Q4₩635.5M-6.6%8-11.1%₩79.4M+5.1%0025%Sales↓ · Stores↓ · Per store↑
2024Q3₩766.4M+1.1%8-20.0%₩95.8M+26.3%0025%Sales→ · Stores↓ · Per store↑
2024Q2₩615.5M-12.0%8-11.1%₩76.9M-1.0%0125%Sales↓ · Stores↓ · Per store→
2024Q1₩756.7M-8.8%90.0%₩84.1M-8.8%0022%Sales↓ · Stores→ · Per store↓
2023Q4₩680.3M-15.7%9-10.0%₩75.6M-6.3%0122%Sales↓ · Stores↓ · Per store↓
2023Q3₩758.4M-8.5%100.0%₩75.8M-8.5%2120%Sales↓ · Stores→ · Per store↓
2023Q2₩699.6M+16.5%9-10.0%₩77.7M+29.4%0022%Sales↑ · Stores↓ · Per store↑
2023Q1₩829.5M+17.9%9-10.0%₩92.2M+31.0%0122%Sales↑ · Stores↓ · Per store↑
2022Q4₩807.1M-12.4%100.0%₩80.7M-12.4%0020%Sales↓ · Stores→ · Per store↓
2022Q3₩829.2M-14.4%10-9.1%₩82.9M-5.8%0020%Sales↓ · Stores↓ · Per store↓
2022Q2₩600.8M-33.3%100.0%₩60.1M-33.3%0020%Sales↓ · Stores→ · Per store↓
2022Q1₩703.4M-29.6%10-9.1%₩70.3M-22.5%1120%Sales↓ · Stores↓ · Per store↓
2021Q4₩921.5M10₩92.1M0120%
2021Q3₩968.3M11₩88M1018%
2021Q2₩900.3M10₩90M0120%
2021Q1₩998.8M11₩90.8M0018%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.