SEOUL COMMERCIAL AREA

고속터미널(고속터미널역) 발달상권

서초구반포4동· Area 320,815 m² · Area code 3120167 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

예술학원 2025 Q4 · Seoul data

Estimated sales (quarter)₩460M▲ +6.5% YoY
Stores21▲ +5.0% YoY
Sales per store₩21.9M▲ +1.4% YoY

Reading this area Against a year earlier, estimated sales +6.5%, stores +5.0% and sales per store +1.4% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -22.3%
Stores▲ +31.3%
Sales per store▼ -40.8%
Market size
Estimated sales (quarter)
₩460M
vs 2024Q4
+6.5%
Estimated transactions
1,097
Per-store economics
Estimated sales per store
₩21.9M
vs a year ago
+1.4%
Per transaction
₩419K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩361.4M – ₩898.2M
20212022202320242025
₩591.9M₩460M
Stores16 – 21
20212022202320242025
1621
Sales per store₩18.1M – ₩52.8M
20212022202320242025
₩37M₩21.9M
Openings0 – 3
20212022202320242025
30
Closings0 – 2
20212022202320242025
10
Franchise share0% – 5%
20212022202320242025
0%5%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +6.5%, stores YoY +5.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
21
vs a year ago
+5.0%
Franchise share
5% (1/21)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩496.1M₩460M
Stores 2024 Q1 → 2025 Q4
2121
Sales per store 2024 Q1 → 2025 Q4
₩23.6M₩21.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1410%
  • 14–1746%
  • 17–2126%
  • 21–2414%
Age
  • 10s0%
  • 20s1%
  • 30s2%
  • 40s82%
  • 50s9%
  • 60+6%
Weekday / weekend
  • Weekday80%
  • Weekend20%
Day of week
  • Mon13%
  • Tue17%
  • Wed27%
  • Thu5%
  • Fri18%
  • Sat15%
  • Sun5%
Gender
  • Male45%
  • Female55%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩460M+6.5%21+5.0%₩21.9M+1.4%005%Mixed
2025Q3₩646.9M-1.7%21+5.0%₩30.8M-6.4%005%Possible crowding
2025Q2₩442.8M+22.5%21+5.0%₩21.1M+16.7%215%Growing
2025Q1₩500.6M+0.9%20-4.8%₩25M+6.0%115%Possible recovery
2024Q4₩432.1M-24.7%20-4.8%₩21.6M-20.9%005%Shrinking
2024Q3₩658M+7.2%20-4.8%₩32.9M+12.5%005%Mixed
2024Q2₩361.4M-14.2%200.0%₩18.1M-14.2%015%Mixed
2024Q1₩496.1M-3.0%21+5.0%₩23.6M-7.7%105%Possible crowding
2023Q4₩573.8M+2.4%21+10.5%₩27.3M-7.4%000%Possible crowding
2023Q3₩613.9M-30.7%21+16.7%₩29.2M-40.6%100%Possible crowding
2023Q2₩421.1M-30.2%20+11.1%₩21.1M-37.2%000%Possible crowding
2023Q1₩511.7M-33.0%20+17.6%₩25.6M-43.0%100%Possible crowding
2022Q4₩560.5M-34.8%19+11.8%₩29.5M-41.7%100%Possible crowding
2022Q3₩886.3M-1.3%18+5.9%₩49.2M-6.8%000%Possible crowding
2022Q2₩603.4M+4.6%18+12.5%₩33.5M-7.0%100%Competition inflow
2022Q1₩763.5M+29.0%17+6.3%₩44.9M+21.4%220%Growing
2021Q4₩860.2M17₩50.6M110%
2021Q3₩898.2M17₩52.8M100%
2021Q2₩576.7M16₩36M000%
2021Q1₩591.9M16₩37M310%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.