SEOUL COMMERCIAL AREA

고속터미널(고속터미널역) 발달상권

서초구반포4동· Area 320,815 m² · Area code 3120167 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩4,798M▲ +38.8% YoY
Stores19▲ +5.6% YoY
Sales per store₩252.5M▲ +31.5% YoY

Reading this area Estimated sales rose 38.8% from a year earlier while stores were up 5.6%, so sales per store also rose 31.5%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +132.5%
Stores▲ +35.7%
Sales per store▲ +71.3%
Market size
Estimated sales (quarter)
₩4,798M
vs 2024Q4
+38.8%
Estimated transactions
213,885
Per-store economics
Estimated sales per store
₩252.5M
vs a year ago
+31.5%
Per transaction
₩22K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,063.9M – ₩4,798M
20212022202320242025
₩2,063.9M₩4,798M
Stores14 – 19
20212022202320242025
1419
Sales per store₩147.4M – ₩252.5M
20212022202320242025
₩147.4M₩252.5M
Openings0 – 2
20212022202320242025
11
Closings0 – 2
20212022202320242025
11
Franchise share14% – 21%
20212022202320242025
14%16%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +38.8%, stores YoY +5.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
19
vs a year ago
+5.6%
Franchise share
16% (3/19)
Movement
Openings (rate)
1 (5%)
Closings (rate)
1 (5%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩3,129.2M₩4,798M
Stores 2024 Q1 → 2025 Q4
1619
Sales per store 2024 Q1 → 2025 Q4
₩195.6M₩252.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1116%
  • 11–1430%
  • 14–1733%
  • 17–2121%
  • 21–240%
Age
  • 10s0%
  • 20s3%
  • 30s14%
  • 40s21%
  • 50s27%
  • 60+35%
Weekday / weekend
  • Weekday85%
  • Weekend15%
Day of week
  • Mon18%
  • Tue15%
  • Wed17%
  • Thu15%
  • Fri20%
  • Sat14%
  • Sun1%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩4,798M+38.8%19+5.6%₩252.5M+31.5%1116%Growing
2025Q3₩4,528M+30.4%19+5.6%₩238.3M+23.5%1016%Growing
2025Q2₩4,098.2M+16.4%180.0%₩227.7M+16.4%1017%Growing
2025Q1₩3,308.1M+5.7%17+6.3%₩194.6M-0.5%1218%Mixed
2024Q4₩3,457.5M+6.7%18+28.6%₩192.1M-17.0%0017%Competition inflow
2024Q3₩3,472.2M+3.9%18+28.6%₩192.9M-19.2%0017%Competition inflow
2024Q2₩3,520.2M+5.6%18+28.6%₩195.6M-17.9%2017%Competition inflow
2024Q1₩3,129.2M+2.1%16+14.3%₩195.6M-10.7%2019%Possible crowding
2023Q4₩3,239M+6.1%140.0%₩231.4M+6.1%0021%Growing
2023Q3₩3,341.7M+8.3%140.0%₩238.7M+8.3%1121%Growing
2023Q2₩3,333.3M+13.4%140.0%₩238.1M+13.4%0021%Growing
2023Q1₩3,066M-12.6%140.0%₩219M-12.6%1021%Mixed
2022Q4₩3,053.1M+19.5%140.0%₩218.1M+19.5%0014%Growing
2022Q3₩3,084.6M+13.4%140.0%₩220.3M+13.4%0014%Growing
2022Q2₩2,938.3M+15.7%140.0%₩209.9M+15.7%0014%Growing
2022Q1₩3,509.4M+70.0%140.0%₩250.7M+70.0%0014%Growing
2021Q4₩2,556M14₩182.6M0014%
2021Q3₩2,719.5M14₩194.2M0014%
2021Q2₩2,539.6M14₩181.4M0014%
2021Q1₩2,063.9M14₩147.4M1114%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.