SEOUL COMMERCIAL AREA

학동사거리 Developed area

Gangnam-gu (강남구) 청담동· Area 266,597 m² · Area code 3120200 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

분식전문점 2025 Q4 · Seoul data

Estimated sales (quarter)₩261.3M▼ -3.8% YoY
Stores8▲ +14.3% YoY
Sales per store₩32.7M▼ -15.8% YoY

Reading this area Stores rose 14.3% from a year earlier while estimated sales stayed about the same (-3.8%), so sales per store fell 15.8%. (vs a year earlier: Sales↓ · Stores↑ · Per store↓)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +5.7%
Stores▲ +14.3%
Sales per store▼ -7.5%
Market size
Estimated sales (quarter)
₩261.3M
vs 2024Q4
-3.8%
Estimated transactions
17,420
Per-store economics
Estimated sales per store
₩32.7M
vs a year ago
-15.8%
Per transaction
₩15K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩223M – ₩328.9M
20212022202320242025
₩247.1M₩261.3M
Stores6 – 9
20212022202320242025
78
Sales per store₩25.4M – ₩47M
20212022202320242025
₩35.3M₩32.7M
Openings0 – 3
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share38% – 67%
20212022202320242025
57%50%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -3.8%, stores YoY +14.3%.

Competition change stores, openings, closings, franchise
Competition
Stores
8
vs a year ago
+14.3%
Franchise share
50% (4/8)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩254.2M₩261.3M
Stores 2024 Q1 → 2025 Q4
88
Sales per store 2024 Q1 → 2025 Q4
₩31.8M₩32.7M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–067%
  • 06–1115%
  • 11–1444%
  • 14–1713%
  • 17–2119%
  • 21–242%
Age
  • 10s0%
  • 20s18%
  • 30s35%
  • 40s22%
  • 50s16%
  • 60+9%
Weekday / weekend
  • Weekday83%
  • Weekend17%
Day of week
  • Mon14%
  • Tue19%
  • Wed16%
  • Thu18%
  • Fri16%
  • Sat14%
  • Sun4%
Gender
  • Male47%
  • Female53%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩261.3M-3.8%8+14.3%₩32.7M-15.8%0050%Sales↓ · Stores↑ · Per store↓
2025Q3₩228.2M+2.3%9+28.6%₩25.4M-20.4%1144%Sales→ · Stores↑ · Per store↓
2025Q2₩234.8M-9.4%9+12.5%₩26.1M-19.5%3044%Sales↓ · Stores↑ · Per store↓
2025Q1₩236.1M-7.1%7-12.5%₩33.7M+6.1%0043%Sales↓ · Stores↓ · Per store↑
2024Q4₩271.5M+1.1%7-12.5%₩38.8M+15.6%0043%Sales→ · Stores↓ · Per store↑
2024Q3₩223M-12.1%7-12.5%₩31.9M+0.4%0143%Sales↓ · Stores↓ · Per store→
2024Q2₩259.3M-17.9%80.0%₩32.4M-17.9%0038%Sales↓ · Stores→ · Per store↓
2024Q1₩254.2M-10.0%8+14.3%₩31.8M-21.3%0038%Sales↓ · Stores↑ · Per store↓
2023Q4₩268.4M-18.4%8+14.3%₩33.6M-28.6%0138%Sales↓ · Stores↑ · Per store↓
2023Q3₩253.7M-15.3%8+14.3%₩31.7M-25.8%0050%Sales↓ · Stores↑ · Per store↓
2023Q2₩315.9M+4.2%80.0%₩39.5M+4.2%1050%Sales↑ · Stores→ · Per store↑
2023Q1₩282.6M+4.2%7-12.5%₩40.4M+19.0%0057%Sales↑ · Stores↓ · Per store↑
2022Q4₩328.9M+15.2%70.0%₩47M+15.2%0057%Sales↑ · Stores→ · Per store↑
2022Q3₩299.4M+22.0%7+16.7%₩42.8M+4.6%0157%Sales↑ · Stores↑ · Per store↑
2022Q2₩303.2M-4.0%8+14.3%₩37.9M-16.0%0050%Sales↓ · Stores↑ · Per store↓
2022Q1₩271.3M+9.8%8+14.3%₩33.9M-3.9%1050%Sales↑ · Stores↑ · Per store↓
2021Q4₩285.6M7₩40.8M1057%
2021Q3₩245.4M6₩40.9M0167%
2021Q2₩315.9M7₩45.1M0057%
2021Q1₩247.1M7₩35.3M0057%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.