SEOUL COMMERCIAL AREA

학동사거리 발달상권

강남구청담동· Area 266,597 m² · Area code 3120200 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

의약품 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,040.1M▼ -6.6% YoY
Stores9▼ -10.0% YoY
Sales per store₩115.6M▲ +3.8% YoY

Reading this area Estimated sales fell 6.6% from a year earlier and stores fell 10.0%. Sales per store are up 3.8%. (descriptive pattern: Shrinking)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -27.1%
Stores▲ +12.5%
Sales per store▼ -35.2%
Market size
Estimated sales (quarter)
₩1,040.1M
vs 2024Q4
-6.6%
Estimated transactions
39,894
Per-store economics
Estimated sales per store
₩115.6M
vs a year ago
+3.8%
Per transaction
₩26K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,007.1M – ₩1,507.4M
20212022202320242025
₩1,426M₩1,040.1M
Stores8 – 10
20212022202320242025
89
Sales per store₩100.7M – ₩178.2M
20212022202320242025
₩178.2M₩115.6M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -6.6%, stores YoY -10.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
9
vs a year ago
-10.0%
Franchise share
0% (0/9)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩1,184.5M₩1,040.1M
Stores 2024 Q1 → 2025 Q4
109
Sales per store 2024 Q1 → 2025 Q4
₩118.4M₩115.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1111%
  • 11–1434%
  • 14–1734%
  • 17–2120%
  • 21–240%
Age
  • 10s0%
  • 20s12%
  • 30s21%
  • 40s26%
  • 50s22%
  • 60+18%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon20%
  • Tue17%
  • Wed15%
  • Thu16%
  • Fri19%
  • Sat12%
  • Sun0%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,040.1M-6.6%9-10.0%₩115.6M+3.8%000%Shrinking
2025Q3₩1,149.3M+5.0%9-10.0%₩127.7M+16.7%000%Mixed
2025Q2₩1,088M-6.2%90.0%₩120.9M-6.2%000%Mixed
2025Q1₩1,119.1M-5.5%9-10.0%₩124.3M+5.0%010%Shrinking
2024Q4₩1,113.7M-12.4%100.0%₩111.4M-12.4%000%Mixed
2024Q3₩1,094.5M-15.2%100.0%₩109.4M-15.2%100%Mixed
2024Q2₩1,159.7M-4.8%9-10.0%₩128.9M+5.7%010%Shrinking
2024Q1₩1,184.5M-9.1%10+11.1%₩118.4M-18.2%110%Possible crowding
2023Q4₩1,271.1M+3.4%10+11.1%₩127.1M-6.9%000%Competition inflow
2023Q3₩1,291.1M+28.2%100.0%₩129.1M+28.2%000%Growing
2023Q2₩1,218.7M+3.5%100.0%₩121.9M+3.5%100%Growing
2023Q1₩1,303.4M+3.2%9-10.0%₩144.8M+14.7%000%Mixed
2022Q4₩1,228.8M+5.4%9-10.0%₩136.5M+17.1%010%Mixed
2022Q3₩1,007.1M-27.0%10+11.1%₩100.7M-34.3%110%Possible crowding
2022Q2₩1,177.1M-21.9%10+11.1%₩117.7M-29.7%000%Possible crowding
2022Q1₩1,262.8M-11.4%10+25.0%₩126.3M-29.2%000%Possible crowding
2021Q4₩1,165.6M10₩116.6M100%
2021Q3₩1,380.1M9₩153.3M000%
2021Q2₩1,507.4M9₩167.5M100%
2021Q1₩1,426M8₩178.2M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.