SEOUL COMMERCIAL AREA

선릉역 발달상권

강남구대치4동· Area 360,434 m² · Area code 3120210 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

스포츠클럽 2025 Q4 · Seoul data

Estimated sales (quarter)₩462.2M▼ -4.8% YoY
Stores25▲ +8.7% YoY
Sales per store₩18.5M▼ -12.4% YoY

Reading this area Stores rose 8.7% from a year earlier while estimated sales stayed about the same (-4.8%), so sales per store fell 12.4%. (descriptive pattern: Possible crowding)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -58.1%
Stores▲ +19.0%
Sales per store▼ -64.8%
Market size
Estimated sales (quarter)
₩462.2M
vs 2024Q4
-4.8%
Estimated transactions
1,120
Per-store economics
Estimated sales per store
₩18.5M
vs a year ago
-12.4%
Per transaction
₩413K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩199.9M – ₩1,103.3M
20212022202320242025
₩1,103.3M₩462.2M
Stores16 – 25
20212022202320242025
2125
Sales per store₩10.5M – ₩52.5M
20212022202320242025
₩52.5M₩18.5M
Openings0 – 4
20212022202320242025
00
Closings0 – 3
20212022202320242025
00
Franchise share12% – 19%
20212022202320242025
14%12%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -4.8%, stores YoY +8.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
25
vs a year ago
+8.7%
Franchise share
12% (3/25)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩609.5M₩462.2M
Stores 2024 Q1 → 2025 Q4
1925
Sales per store 2024 Q1 → 2025 Q4
₩32.1M₩18.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–119%
  • 11–1419%
  • 14–1728%
  • 17–2130%
  • 21–2413%
Age
  • 10s0%
  • 20s8%
  • 30s41%
  • 40s22%
  • 50s15%
  • 60+15%
Weekday / weekend
  • Weekday88%
  • Weekend12%
Day of week
  • Mon20%
  • Tue7%
  • Wed22%
  • Thu13%
  • Fri26%
  • Sat7%
  • Sun4%
Gender
  • Male60%
  • Female40%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩462.2M-4.8%25+8.7%₩18.5M-12.4%0012%Possible crowding
2025Q3₩536.2M+58.1%25+13.6%₩21.4M+39.1%4212%Growing
2025Q2₩331.4M-29.1%23+21.1%₩14.4M-41.5%1113%Possible crowding
2025Q1₩540.9M-11.3%23+21.1%₩23.5M-26.7%0013%Possible crowding
2024Q4₩485.5M-41.7%23+27.8%₩21.1M-54.4%1013%Possible crowding
2024Q3₩339.2M-41.3%22+37.5%₩15.4M-57.3%3014%Possible crowding
2024Q2₩467.7M-6.7%19+11.8%₩24.6M-16.5%0016%Possible crowding
2024Q1₩609.5M-11.5%19+11.8%₩32.1M-20.9%2116%Possible crowding
2023Q4₩833.1M+27.2%18+5.9%₩46.3M+20.2%2017%Growing
2023Q3₩578.3M-27.9%16-5.9%₩36.1M-23.4%0119%Shrinking
2023Q2₩501.3M-31.2%17-5.6%₩29.5M-27.1%1118%Shrinking
2023Q1₩689M+10.9%17-5.6%₩40.5M+17.4%0018%Mixed
2022Q4₩654.8M+18.9%17-5.6%₩38.5M+25.8%0018%Mixed
2022Q3₩802.5M+301.4%17-10.5%₩47.2M+348.7%0118%Mixed
2022Q2₩728.5M+57.1%18-14.3%₩40.5M+83.3%0017%Mixed
2022Q1₩621.4M-43.7%18-14.3%₩34.5M-34.3%0017%Shrinking
2021Q4₩550.9M18₩30.6M2317%
2021Q3₩199.9M19₩10.5M0216%
2021Q2₩463.8M21₩22.1M0014%
2021Q1₩1,103.3M21₩52.5M0014%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.