SEOUL COMMERCIAL AREA

송파나루역 발달상권

송파구송파1동· Area 60,912 m² · Area code 3120232 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

일반의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩617.6M▲ +14.2% YoY
Stores3±0.0% YoY
Sales per store₩205.9M▲ +14.2% YoY

Reading this area Estimated sales rose 14.2% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 14.2%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +67.5%
Stores±0.0%
Sales per store▲ +67.5%
Market size
Estimated sales (quarter)
₩617.6M
vs 2024Q4
+14.2%
Estimated transactions
9,089
Per-store economics
Estimated sales per store
₩205.9M
vs a year ago
+14.2%
Per transaction
₩68K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩368.7M – ₩617.6M
20212022202320242025
₩368.7M₩617.6M
Stores3 – 3
20212022202320242025
33
Sales per store₩122.9M – ₩205.9M
20212022202320242025
₩122.9M₩205.9M
Openings0 – 0
20212022202320242025
00
Closings0 – 0
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +14.2%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
3
vs a year ago
0.0%
Franchise share
0% (0/3)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩376.1M₩617.6M
Stores 2024 Q1 → 2025 Q4
33
Sales per store 2024 Q1 → 2025 Q4
₩125.4M₩205.9M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1117%
  • 11–1428%
  • 14–1729%
  • 17–2127%
  • 21–240%
Age
  • 10s0%
  • 20s4%
  • 30s29%
  • 40s30%
  • 50s21%
  • 60+17%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon22%
  • Tue19%
  • Wed4%
  • Thu20%
  • Fri21%
  • Sat13%
  • Sun0%
Gender
  • Male45%
  • Female55%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩617.6M+14.2%30.0%₩205.9M+14.2%000%Growing
2025Q3₩463.3M-7.4%30.0%₩154.4M-7.4%000%Mixed
2025Q2₩395.9M-10.8%30.0%₩132M-10.8%000%Mixed
2025Q1₩437.5M+16.3%30.0%₩145.8M+16.3%000%Growing
2024Q4₩540.6M+13.3%30.0%₩180.2M+13.3%000%Growing
2024Q3₩500.2M+22.2%30.0%₩166.7M+22.2%000%Growing
2024Q2₩443.9M+1.1%30.0%₩148M+1.1%000%Mixed
2024Q1₩376.1M-8.9%30.0%₩125.4M-8.9%000%Mixed
2023Q4₩477.2M-7.2%30.0%₩159.1M-7.2%000%Mixed
2023Q3₩409.3M-5.8%30.0%₩136.4M-5.8%000%Mixed
2023Q2₩439M+13.0%30.0%₩146.3M+13.0%000%Growing
2023Q1₩412.7M-0.4%30.0%₩137.6M-0.4%000%Mixed
2022Q4₩514.2M+3.0%30.0%₩171.4M+3.0%000%Mixed
2022Q3₩434.6M+0.4%30.0%₩144.9M+0.4%000%Mixed
2022Q2₩388.6M-16.1%30.0%₩129.5M-16.1%000%Mixed
2022Q1₩414.2M+12.3%30.0%₩138.1M+12.3%000%Growing
2021Q4₩499.3M3₩166.4M000%
2021Q3₩433.1M3₩144.4M000%
2021Q2₩463.1M3₩154.4M000%
2021Q1₩368.7M3₩122.9M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.